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The Side Hustle Show

302: Catching Up with the $30k a Month Piano Teacher — How He Grew His Business While Cutting Back His Hours 97%

The Side Hustle Show

Nick Loper

How To, Entrepreneurship, Business, Education

4.71.6K Ratings

🗓️ 27 September 2018

⏱️ 44 minutes

🧾️ Download transcript

Summary

Things were going great; he had a bunch of happy customers, he’d quit his engineering job to focus on it full-time, and he was doing what he loves. You might remember Jacques Hopkins from episode 223, where he broke down how he turned his hobby of playing piano into a solid $20k a month online business at Pianoin21days.com. BUT…. Between customer support, email, social media, phone sales, and all the other day-to-day tasks, it was taking a full 40 hours a week to run. Since then, Jacques set out to automate, optimize, and outsource different elements of the business. Those initiatives cut back his time commitment to maintain the biz to just 10 minutes a day — and still grew revenue to $30k a month. Jacques isn’t one to sit still, he’s using his newfound time freedom to work on more strategic growth projects and his other project; TheOnlineCourseGuy.com. He’s launched a podcast interviewing other people who have successfully launched online courses, and sells his own course giving customers a behind the scenes look at how he built and sold his courses on Pianoin21days.com. Tune in to hear how Jacques “plugged holes” in his course, outsourced time-consuming repetitive tasks to a virtual assistant, and successfully increased his revenue while reducing the time spent on his business. Full Show Notes and PDF Highlight Reel: Catching Up with the $30k a Month Piano Teacher — How He Grew His Business While Cutting Back His Hours 97%

Transcript

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0:00.0

Side House will show 302, catching up with the $30,000 a month piano teacher, how he grew his business

0:07.8

while cutting his hours 97%.

0:11.6

What's up, what's up, Nick Loper here? Welcome to the Side Hustle Show because you've got one life. Why not optimize it?

0:19.6

For the last 18 months and probably much longer than that.

0:22.6

Optimization has been the name of the game for Jacques Hopkins.

0:26.4

You might remember Jacques from episode 223, where he broke down how he turned his piano playing hobby into a really successful online business at

0:36.7

piano in 21 days.com.

0:39.9

At that time business was doing great.

0:42.0

He was doing around $20,000 a month, had a bunch of happy

0:45.3

customers. He quit his engineering job to focus on it full time, but it was that full time thing that

0:50.7

was hard to get away from, between customer support, email, social media, phone

0:55.6

sales, and all the other day-to-day tasks, it was taking a full 40 hours a week to run.

1:01.2

Now if we fast forward to today, Jacques has systematically whittled that back to just 10 minutes

1:06.9

a day or call it an hour a week, and that's to maintain the business at its current level.

1:11.1

And of course, Jacques isn't one to sit still so he's using his

1:14.0

new found time freedom to work on more strategic growth projects and his other

1:19.3

project the online course guy dot com now over there as you'll hear he's following his own

1:24.8

proven success recipe just in a new space. So I invited Jacques back on the show for this

1:29.9

where are they now episode to hear about all the little

1:33.1

optimizations he's made that freed up so much time and improved his

1:37.2

bottom line. piano and 21 days

1:39.5

com is now doing around $30,000 a month in sales.

...

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