3 Strategies for Choosing the Right Co-Founder

Founder's Journal

Morning Brew

Entrepreneurship, Careers, Business

4.8 • 1.1K Ratings

🗓️ 6 June 2023

⏱️ 17 minutes

🔗️ Recording | iTunes | RSS

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Summary

Episode 56: Alex Lieberman (@businessbarista) talks about how to pick the right co-founder for your business. Do you really need one? How should the equity be split? How do you know you’ve found the right one? These are questions that so many founders encounter through the course of their business. We’ve got the answers for you here. Links: Full episode with Matt Mochary and Alexis d’Amecourt The Great CEO Within by Matt Mochary Mochary Coaching Method Timestamps: (01:59): Intro (03:36): Meeting Austin, future co-founder (07:36): There were 4 co-founders in the beginning (10:18): The best scenario to have #FoundersJournal #Startups #Entrepreneur Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W Watch Founder’s Journal here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew! Sign up for free today: https://bit.ly/morningbrewyt Follow The Brew! Instagram - https://www.instagram.com/morningbrew/ Twitter - https://twitter.com/MorningBrew Tik Tok - https://www.tiktok.com/@morningbrew Follow Our Hosts! Alex Lieberman (@businessbarista) Learn more about Shopify here: shopify.com/crazyones Learn more about Mercury here: https://mercury.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	I am back with a founder's journal style episode where I talk for between five and 20 minutes
0:05.8	about a topic that is pressing to business builders, everything from how to find product market fit
0:12.2	to how to fire your first employee to how to brainstorm your next big idea. Before we get into
0:18.1	the episode, I would love for you to shoot me an email, very simple task. At minimum, just say hi,
0:24.6	two letters. And at maximum, tell me a topic that I should cover in an upcoming founder's journal.
0:31.0	If I know the topic well, I'll cover it. If I don't, I will have an expert do a celebrity shot
0:36.7	style journal in the future. Here's the preamble to today's episode. I've been reading an unbelievable
0:42.3	book on building businesses, potentially the best book I've ever read on like a, a tangible
0:48.6	operating system for you have a business, you're at some stage that business and you're asking
0:53.3	what do I do to run this business well. This book is I think the best book that answers that
0:59.2	question. I think it should be required reading for any entrepreneur. It's called The Great CEO
1:03.1	Within. And it's written by Matt Mochari who is this world famous CEO coach for CEO's
1:08.8	accompanies like Coinbase, Open Door, Angelus, Notion, Reddit, the list goes on. And Matt actually
1:16.0	joined Jesse and I for an interview on the crazy ones, which I think you're going to love.
1:21.0	But as I've been reading this book, basically is prepped for that interview. I've come to the
1:26.1	realization that there are probably 20 plus founders journal episodes hidden within this book.
1:31.2	So this is the first episode of possibly many more related to lessons from Great CEO Within.
1:37.8	And today I'm going to specifically be talking about how to pick the right co-founder. Let's hop
1:44.7	into it. Don't you just love the sweet sound of success? That's the sound of another sale on
2:01.7	Shopify, a tiny business dream becoming a reality. Shopify is the commerce platform revolutionizing
2:09.1	millions of businesses worldwide. Whether you're selling vintage concert posters or handmade
2:14.7	faverjais eggs, Shopify makes selling online and in person as simple as saying chitching.
	...

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