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And for our podcast subscribers, this is Invest Talk, above average investing for the average investor.

Invest Talk is made possible by KPP Financial, a registered investment advisor firm, serving clients throughout the United States.

Here is KPP Financial, Chief Executive Officer, Financial Advisor Justin Klein.

Good afternoon fellow investors and welcome back to Invest Talk. This is our Thursday, August 22nd, 2024 edition, and we are here to help you navigate these

interesting times in markets and geopolitics as well and the sand underneath your feed is shifting and you need to know how to regain your balance and that's what we are here to help you with is understand the facts that are on the ground

so that you can navigate them appropriately based on your end goals.

We all have different goals, we all start from a different place, but the principles are usually the same.

It's about making smart decisions with data, not with emotions.

Emotions are the enemy.

There's a great book called Ego is your enemy,

but that's true, but also emotions are your enemy.

I think we all have made a mistake in our lives due to emotional action as opposed to rational action.

So if there's one message you take each and every day from a best talk is that your decisions

should be grounded in fact, grounded in solid rationale.

Not chasing performance, not buying hype, not

chasing that latest hot fad.

It's about the principles of good investments, good money management.

And that are good, that's buying,

good companies, good assets, good cash flow,

that are creating value to the world.

And that value produces earnings, and those earnings are a credit to you, the shareholder,

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