#297 - Minnesotan Earns $70,000/Year Teaching Wine Classes
Side Hustle School
Chris Guillebeau
4.7 • 3.3K Ratings
🗓️ 24 October 2017
⏱️ 9 minutes
🧾️ Download transcript
Summary
When a lawyer demands tasting lessons from a wine store employee, the employee realizes there’s a demand for his knowledge. He eventually leaves his job to educate people about wine full-time.
Side Hustle School features a new story EVERY DAY of someone who started a hustle without quitting their job. You’ll learn how they got the idea, how they overcame challenges along the way, and what the results are. You need a hustle! Share: #SideHustleSchoolShow notes: SideHustleSchool.comTwitter: @chrisguillebeauInstagram: @193countries
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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
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Transcript
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| 0:00.0 | I'm not a fan of the game, but I'm a fan of the game. |
| 0:07.0 | Side hustle, school friends, listeners, and community, welcome back. |
| 0:10.8 | My name is Chris Gillabo, I've got a great story for you today. |
| 0:14.0 | We're actually going to talk about an important principle that we haven't really touched on very much yet. |
| 0:18.5 | This principle is that going from $1,000 a month to $5,000 a month is not five times as hard as getting to $1,000 a month in the first place. |
| 0:27.0 | Did you follow me there? |
| 0:28.4 | In other words, it's not nearly as hard to make more money from something that's already working as it is to get that thing up and running in the first place. |
| 0:34.4 | So in this example, going from $1,000 a month to $5,000 a month is not five times as hard, it's more like twice as hard. |
| 0:40.9 | So there's an advantage of scale and efficiency as you get better at doing this. |
| 0:44.9 | Now we'll talk about that lesson in the context of a story. |
| 0:47.4 | It's from a guy in Minnesota who earns $70,000 a year teaching wine classes. |
| 0:52.4 | He actually does this full time now, but as you might imagine, he didn't set out to do it full time. |
| 0:56.9 | It all started when he had a job and first decided to start a side hustle. |
| 1:00.9 | I'll bring you a story in just a moment. |
| 1:14.9 | Today's featured hustler is Jason Carlson from Minnesota, |
| 1:17.9 | whose side hustle came directly from his day job, but in a very unexpected way. |
| 1:22.9 | Way back in 1997, Jason was working for a wine shop when a guy came running in, saying that he was in a huge hurry but needed lots of wine to share with a bunch of fellow lawyers for a party he was hosting in his house. |
| 1:33.9 | He pointed to his cart and said, fill it up, so Jason filled up the cart. |
| 1:37.9 | He thought little of it until a week later when he saw the same BMW race into the parking lot and the same lawyer running into the store again. |
| 1:44.9 | Jason thought that guy must have hated the wine, so he actually hid in the store and hoped that somebody else would help him. |
| 1:49.9 | But the guy eventually found Jason and said, you're the one who picked out all those wines, right? They were incredible, but so obscure nobody knew what they were. |
| 1:57.9 | So fill my cart up again with the same wines and come to my house next week and teach us about them. |
... |
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