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The Amy Porterfield Show

#297: Grow Your Business & Revenue: 6 MUST DO Action Items to Make Magic Between Launches

The Amy Porterfield Show

Amy Porterfield

Entrepreneurship, Business, Marketing

4.95K Ratings

🗓️ 9 January 2020

⏱️ 59 minutes

🧾️ Download transcript

Summary

Enjoy a free gift from me! I’ve created a free 3-month plug-and-play content calendar template so that mapping out your upcoming content can be breezy - and dare I say - fun?! You’ll love this template because it allows you to seamlessly plan out your weekly AND social media content. Click here to snag your free 3-month plug-and-play content calendar template.  Raise your hand if you’re not totally sure what to do between your launches. I totally get it. I was the same way for the first few years of my business. The good news is that you can let out a big sigh of relief because I’ve put together the six most important things you should be doing between your launches.  Here’s a recap of what I talk about in this episode, with specific examples. Number 1, recharge, recharge, and recharge some more! Please don’t skip this one! It is so important for not only your health... but the health of your business (and your relationships) that you take time to recharge and reconnect with yourself and your loved ones.  Number 2, build that list and batch that content! You know this is important… and the best part is that all of your list building efforts will pay off when you launch your course.  Try it out and I promise you’ll be thanking me!  Number 3, spend some time and money learning. Don’t be afraid to invest in yourself and your education because it is a vital part of growing your business and your income. Remember that you should not only create digital courses but consume them as well.  Number 4, get to know your audience and get to know them well! Take your downtime to really understand who your ICA is and what she or he needs.  Number 5, make some extra income. Yes, please! This one is a fun action item.  Whether you promote a workshop course or become an affiliate -- this is a great way to make a little extra income while you’re gearing up for your pre-launch runway.  Lastly, number 6… chip away where you can at your upcoming launch.  Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you! Links mentioned in this episode: Episode 235: How To Identify Your Ideal Customer Avatar RISE Business Conference Dean Graziosi Dave Hollis List Builders Society Whitney McNeill Last 90 Days Bucket.io Game Changers Inside Bill’s Brain Episode 182: How to Mega-Batch Your Content Marie Forleo’s B-School Episode 55: How to Create a Survey to Find Your Target Market Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level The Beauty in Birth Tavia Martin Digital Course Academy Kajabi Jenna Kutcher TRIBE Asana

Transcript

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0:00.0

This episode is sponsored by Gravy. If you have a subscription model business like a membership site

0:05.2

or offer payment plans like I do with my digital courses, you've got to listen up. One of my biggest

0:10.8

frustrations in the past was lost money due to failed payment plans. In fact, he used to keep me

0:16.9

up at night. I would worry about all the people that were on a payment plan because if they stopped

0:22.1

their payments, I'd be screwed. That's when I started working with Gravy. Gravy sets up a system

0:28.2

inside your business where they contact your customers within hours of their failed payments

0:33.7

and they capture updated billing information and save the customer. Now, as you know, failed

0:38.9

payments can be a sensitive topic to navigate with your customers and that's why Gravy acts

0:44.1

as an extension of your team. So when they reach out to people, they communicate on your behalf

0:50.1

and they do it with compassion. On average, before Gravy, our failed payment recovery rate was

0:56.1

just 33% when we were trying to do it on our own. Now, it's over 80% collection on failed payments.

1:03.1

That's a whole lot of saved payments. If your revenue is currently at $250,000 or more and you

1:09.7

know your losing money due to failed payment plans each month, I want to encourage you to check out

1:14.4

Gravy. Here's the great news. Gravy is offering my listeners their first month free. So if you want to

1:21.9

book a discovery call to find out if your business is a good fit for everything Gravy has to offer,

1:27.0

go to amyporterfield.com forward slash Gravy. Well, hey there. Welcome back to another episode of

1:34.7

the online marketing made easy podcast. I'm your host, Amy Porterfield. And today we are talking

1:42.0

about what to do in between launches. So I've got a question for you. What if I could wave a

1:50.0

magic wand and give you hundreds, if not thousands, of new email subscribers to add to your list?

1:58.5

Would you absolutely love that? I would. Well, I may not have a magic wand and I can't magically

2:06.2

give you all these subscribers, but there is something I can do. I've got six things that you can do

2:12.1

to attract new people to your email list and ultimately to your business. And while these six

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