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The Side Hustle Show

297: Event Hosting: How to Bring Your Tribe Together and Build a 6-Figure Conference on the Side

The Side Hustle Show

Nick Loper

How To, Entrepreneurship, Business, Education

4.71.6K Ratings

🗓️ 23 August 2018

⏱️ 36 minutes

🧾️ Download transcript

Summary

"I'm this close to firing you right now." That's what Hung Pham's boss told him when he reached out about ways to get his team more engaged with the company's overall mission. "If you want passion and purpose," she said, "you've got to look somewhere else." Frustrated with the internal cultures at the organizations he worked in, Hung wanted to attend a culture-building conference. The only problem? That event didn't exist. Sensing a void in the market, Hung was inspired to create Culture Summit. With nothing more than a website, a few contacts booked as speakers, and a whole load of enthusiasm, Hung started emailing prospective attendees and getting the word out within the right circles. He had more than 200 attendees for that first event and was profitable from day one. By year two, Hung’s Culture Summit, at CultureSummit.co was a 6-figure business – all on the side from his day job. This was after Hung almost gave up and his partner left the business when they didn’t sell any tickets for the first three months. Tune in to hear how Hung validated his idea for his conference, how he sold his first tickets, and how he’s grown this side hustle into a full-time business with attendees from 5 continents, and where he wants to go from here. Full Show Notes: Event Hosting: How to Bring Your Tribe Together and Build a 6-Figure Conference on the Side

Transcript

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0:00.0

Side Hustle Show 297 Event Hosting

0:03.6

How to Bring Your Tribe Together

0:05.2

and Build a Six Figure Conference on the Side

0:09.4

What's up, what's up Nick Loper here?

0:11.2

Welcome to the Side Hustle Show because it's all about ideas, action, and results.

0:15.7

And how about this for results? My guest today willed a live in-person event into existence.

0:22.0

He had more than 200 attendees for that first event and

0:25.0

it was profitable from day one. By year two, Hung Fam's Culture Summit at culture summit.co was a six-figure

0:32.0

business all on the side from his day job the Culture Summit is an annual

0:35.9

conference in San Francisco all about how to cultivate and improve the internal culture within

0:41.2

companies it was the event Hung wanted to attend himself having been

0:45.1

dissatisfied at work for a long period of time but found that it didn't exist so he

0:50.5

created it. Stick around in this episode to hear how Hung validated the idea for his conference,

0:55.4

how he sold his first tickets, and how he's grown this little side hustle event

0:59.4

to have attendees from five continents and where he wants to go from here.

1:03.4

Notes and links for this one are at side hustle nation.com slash hung that's hu n g as well as the

1:10.6

highlight reel summary from our call now I find that I get a lot of energy

1:15.7

and ideas from attending in-person events, conferences, meetups, even the little informal

1:21.4

side hustle nation meetups I've been hosting for years.

1:23.6

There's just something special about surrounding yourself or bringing together a group of people

1:28.3

with similar goals or mindsets. It feels really good. There's no other way to explain it. And I've actually been

1:34.3

kicking around the idea of doing bigger or maybe more official events of my own and wanted to get

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