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The Amy Porterfield Show

#291: Master Live Video: How to Shift Your Mindset And Build Your Confidence

The Amy Porterfield Show

Amy Porterfield

Entrepreneurship, Business, Marketing

4.95K Ratings

🗓️ 27 November 2019

⏱️ 47 minutes

🧾️ Download transcript

Summary

Enjoy a free gift from me! I’ve created a free 3-month plug-and-play content calendar template so that mapping out your upcoming content can be breezy - and dare I say - fun?! You’ll love this template because it allows you to seamlessly plan out your weekly AND social media content. Click here to snag your free 3-month plug-and-play content calendar template.  Your mindset is key. Whether you’re looking to build a business or create a life you love -- it all comes back to your mindset. When it comes to building a successful online business, there’s no doubt that you’re going to have to get in front of the camera from time to time. But that doesn’t necessarily mean you’re going to love it!  In fact, most people feel extremely uncomfortable in front of the camera, whether it’s for a Facebook Live or a webinar, which is why I’m sharing some of my favorite strategies for boosting your confidence in front of the camera.  And you guys know that I haven’t always loved doing live videos. In fact, I can’t say I am jumping at the bit to do them now.  However, I’ve definitely used these exact strategies to boost my confidence and feel much more comfortable jumping on to do a live video. I want to challenge you to take these strategies and make them your own. Use them over and over to shift your mindset and boost your confidence so that whether you’re doing a Facebook Live, an Instagram Live, or a webinar, you feel like a pro and show up for your audience and boost your know, like, and trust factor.   Go ahead and take these strategies to start creating real impact for your audience and for your business! You’ll learn… The importance of creating a pre-live ritual.  How to shift your focus to what you’re offering your clients.  How you can use your audience's engagement to build your confidence and your content. Tips for prompting your audience with a cue. (Including the cues I use!) What steps to walk through to make sure you’re ready to do a live video or webinar. [10:38] Create your own pre-live ritual. Create a ritual that you commit to performing each time before you go live -- this will allow you to automate your live video process and help you to become more relaxed and confident going live! [14:29] You're going to have some messiness when you're first starting out and building confidence on live video. Committing to a ritual will help you feel more natural in front of the camera and rock your lives. [15:54] Set an alarm 10 minutes prior to going live and get in the zone. Make sure everything is ready and then just allow yourself to settle in. Quiet your mind, look over your notes and allow yourself to find a sense of calmness. [18:19] Your mindset will affect your energy for live videos. If you're distracted and don't take the time to get excited about your live video, your audience will know. Here's a tip for you: smile when you talk! [20:32] Focus on what you're bringing to your audience. When you're worried about how you look on camera you're making the video about you and not your audience. Remember that you are doing live videos to support and serve your audience. [29:26] Allow your audience’s engagement to build your confidence and your content. Treat every person like they are special, show up like a boss, and engage with them. However, don't worry about having a huge audience when you're live. Keep in mind that your video will live on and get views and shares. [30:50] Ask your audience questions that relate to their pain point. Also, prompt them to share one takeaway or action item they are going to implement.

Transcript

Click on a timestamp to play from that location

0:00.0

Raise your hand if you are ready to level up your business in 2023.

0:06.0

You're over the fluffy strategies and you're ready for tangible ones that actually get you results.

0:13.1

And you love tuning into my podcast, but you aren't sure which episodes you should focus on

0:19.0

after all, there are over 500 to choose from.

0:22.5

Well, I hope you have your hand raised right this minute because I have something special for you.

0:27.6

I'm introducing my brand new four question online marketing made easy quiz that's going to give

0:34.6

you a personalized playlist to catapult you into the next stage of your business journey.

0:40.8

That means you'll receive 10 episodes tailored to exactly where you are right now on your entrepreneurial

0:48.1

journey. Whether you're just starting now or you're already well into building your dream

0:52.6

business or you're ready to scale, I've got a playlist for you.

0:56.8

Your personalized playlist will also come with snackable nuggets of wisdom to get you into action

1:02.1

and a little message of encouragement from yours truly. If you've got just 45 seconds,

1:08.5

head to amyporterfield.com forward slash playlist and you could take my brand new quiz and get your

1:14.8

results in personalized playlist delivered right to your email address. That's amyporterfield.com

1:21.5

forward slash playlist. Well, hey there. Welcome back to another episode of the online marketing

1:28.9

made easy podcast. I'm your host, Amy Porterfield and I'm so glad you're here.

1:34.0

Today, we're talking about how to shift your mindset, engage your audience and build your confidence

1:41.2

so that you can fully embrace live video. Now, the popularity of going live is not going away,

1:50.0

my friend, as much as you wish it would. In fact, the trend in the online space is only getting

1:58.6

stronger. We see people doing live video more and more in so many different ways.

2:04.8

And if you've hung out with me for a while, you know that live video hasn't always been easy for me.

2:11.7

A lot of my lack of confidence around videos in general, I don't care if it's live or pre-recorded,

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