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Side Hustle School

#2906 - Q&A: “I need a sales script for cold emailing potential clients!”

Side Hustle School

Chris Guillebeau / Onward Project

Business, Entrepreneurship, Careers

4.83.3K Ratings

🗓️ 15 December 2024

⏱️ 7 minutes

🧾️ Download transcript

Summary

In today’s episode, we help a listener refine their cold email strategy to get more client responses. Learn how to craft personalized, value-driven messages that convert, without sounding like a template. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: [email protected] Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.substack.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼  To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Ready to launch your business? Get started with the commerce platform made for entrepreneurs.

0:04.8

Shopify is specially designed to help you start, run and grow your business with easy, customizable themes that let you build your brand, marketing tools that get your products out there.

0:14.7

Integrated shipping solutions that actually save you time, from startups to scaleups,, in-person and on the go. Shopify is made for

0:22.9

entrepreneurs like you. Sign up for your $1 a month trial at Shopify.com slash setup.

0:30.2

Turning an idea into a small business doesn't happen by accident. You need to be all in. At constant

0:36.0

contact, we have the digital marketing tools you need to get the

0:38.8

word out, close the sale, raise the funds and gather a community around this thing you've built.

0:43.7

So let's do this together. Let's send this, share this and shout this from the rooftops.

0:48.4

Let's segment this, automate this and AI this for real results fast. Let's get out of this

0:53.5

what we put into this. Let's build

0:55.2

this. Let's grow this. Let's win this. Get started today at constant contact.com. A listener needs a sales script for cold emailing potential clients.

1:15.3

What if you want to reach a particular audience, you want to reach potential clients, and maybe

1:21.0

you're reaching out to them on LinkedIn, which we've talked about before.

1:23.7

Maybe it is just by direct email.

1:26.2

It could also be through Instagram direct message or another social network direct message

1:30.4

or through any number of platforms.

1:32.4

What is your script?

1:33.7

What do you say?

1:34.9

Do you just be like, hey, what's up?

1:36.5

You want to buy this thing?

1:37.6

Probably not.

1:38.7

But you also don't want to send them a super long thing.

...

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