Turning an idea into a small business doesn't happen by accident. You need to be all in.

At constant contact, we have the digital marketing tools you need to get the word out, close the sale,

raise the funds and gather a community around this thing you've built. So let's do this together.

Let's send this, share this and shout this from the rooftops. Let's segment this, automate this,

and AI this for real results fast. Let's get out of this what we put rooftops. Let's segment this, automate this, and AI this for real

results fast. Let's get out of this what we put into this. Let's build this. Let's grow this. Let's

win this. Get started today at constantcontact.com. What's the best ticketing strategy for an event?

This is a fun question because I have been doing ticket sales myself recently after a couple of years of not doing live events.

I'm really excited to do a new event on neurodiversion next spring in Austin,

Texas. And so here we've got a listener who has also been producing events. She's wondering

about ticket sales and what's the best strategy for it. Should she release tickets on a rolling

basis or use more of a wait list strategy with limited dates of sale? So we're going to talk about

the pros and cons of

both methods, help or decide which approach might lead to more engagement in higher sales or better

conversion, basically. So if you ever want to do any kind of live event or if you're just

interested in why people buy when they buy, this applies to more than just events, but we'll

look at it in the context of running an event. Ticket sales

strategy, what's the best way to do it? Detailed question and my answer coming right up.

Turning an idea into a small business doesn't happen by accident. You need to be all in. At constant

contact, we have the digital marketing tools you need to get the word out,

close the sale, raise the funds and gather a community around this thing you've built.

So let's do this together. Let's send this, share this and shout this from the rooftops.

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