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Modern Craftsman

#281 - Spencer Powell of Builder Funnel

Modern Craftsman

Modern Craftsman

Education, Entrepreneurship, Business, Self-improvement

4.81.2K Ratings

🗓️ 2 October 2023

⏱️ 103 minutes

🧾️ Download transcript

Summary

Nick and Tyler are joined by Spencer Powell this week to discuss how a proper marketing strategy can help your business grow. Spencer has found his niche in residential remodeling and custom building companies and describes why that market works for him. In an industry that has previously relied on word of mouth referrals for new leads, Spencer shares why adopting newer marketing techniques can bring in more targeted clients. Check out the episode to hear more! 

The Modern Craftsman:

linktr.ee/moderncraftsmanpodcast

Find Our Guest: 

Find Our Hosts: 

Nick Schiffer 

Tyler Grace 

Podcast Produced By:

Motif Media

Transcript

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0:00.0

Tyler today we're talking about some creepy stuff yeah it's uh it's a little bit

0:11.6

creepy I still I haven't watched that movie would you say the social dilemma yeah

0:16.6

I think it's somewhat of fear um so I haven't watched it out of fear yeah I just

0:23.0

feel like it's it's um I don't want to watch it maybe I would like everyone's like

0:27.5

did you see this movie it's like crazy like but and I watched it I'm like I I'm

0:32.8

pretty sure I wrote notes down in my phone yeah oh I gotta utilize that and yeah I

0:38.4

mean what we're talking about is you know specifically right now is like the

0:42.2

whole like Facebook and and Instagram targeted ads right you know it's when

0:46.5

you you know you go to the store and you think about buying something and then

0:50.0

you leave and then you get an ad in your phone like it was my phone listening

0:54.0

to me like how did it know I wanted a coffee maker but the reality is it

0:58.2

talks about how it predicts your your your behavior and you know and and there's

1:04.8

like a real case to that you know ultimately like you know we as humans are

1:11.1

are more predictable and anytime I've ever been in a position where I open my

1:16.4

phone and I'm like that's weird I was just thinking about that and I didn't say

1:20.0

it out loud like my how did my phone know is it tapped into my brain somehow and if

1:24.8

you sit there and really think about it's like oh no I started thinking about

1:27.7

coffee makers because I was just with you know Tyler who bought a coffee maker

1:32.4

and my phone was in the proximity of his and I have a sharing thing on my phone

1:37.4

so it tells me that I'm near Tyler and Tyler probably talked about coffee

1:40.8

makers because he just bought it like it I'm going down a tangent however we're

1:46.9

going to talk about how that's related to building and how you can utilize a

...

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