meta_pixel
Tapesearch Logo
Log in
The Marketing Book Podcast

281 Can You Hear Me? by Nick Morgan

The Marketing Book Podcast

Douglas Burdett

Sales, B2bmarketing, Contentmarketing, Marketing, B2bsales, Socialmedia, Business, Entrepreneurship, Digitalmarketing

4.9868 Ratings

🗓️ 29 May 2020

⏱️ 56 minutes

🧾️ Download transcript

Summary

"Can You Hear Me?: How to Connect with People in a Virtual World" by Nick Morgan

Communicating virtually is cool, useful, and now even more ubiquitous and necessary than ever. But we're often reminded that the quality of human connection we experience in many forms of virtual communication is awful. We've all felt disconnected in a video conference, frustrated that we're not getting through on the phone, upset when our email is badly misinterpreted, or anxious that we're being misunderstood.

How can we fix this? In this powerful, practical book, communication expert Nick Morgan outlines five big problems with communication in the virtual world—lack of feedback, lack of empathy, lack of control, lack of emotion, and lack of connection and commitment—and shows how to overcome them as we shift to working remotely more and more.

Morgan argues that while virtual communication will never be as rich or intuitive as a face-to-face meeting, recent research suggests that we need to learn is to consciously deliver a whole set of cues, both verbal and nonverbal, that we used to deliver unconsciously in the pre-virtual era. He guides us through this important process, providing rules for virtual feedback, an empathy assessment and virtual temperature check, tips for creating trust in a virtual context, and advice for specific digital channels such as email and text, the conference call, Skype, and more.

Whether you're an entrepreneur, an independent professional, or a manager in an organization that has more than one office or customers who aren't nearby, Can You Hear Me? is your essential communications manual for twenty-first-century work.

Click here for show notes...

https://www.salesartillery.com/marketing-book-podcast/can-you-hear-me-nick-morgan

Transcript

Click on a timestamp to play from that location

0:00.0

This is Nick Morgan, author of Can You Hear Me, How to Connect with People in a Virtual World, and you are listening to the marketing book podcast.

0:10.0

Welcome to the Marketing Book podcast helping you keep up with the smartest

0:16.0

thinking in the quickly changing field of modern marketing and now here's your

0:20.9

host Douglas Burdett.

0:23.4

Hello, thanks for joining me on the marketing book

0:25.1

podcast, where each week I published an interview

0:27.1

with the author of a new marketing or sales book

0:29.1

and which was named by Forbes

0:30.4

is one of 11 Smart Podcasts that will keep you in the know and named by

0:34.1

LinkedIn is one of 10 podcasts that will make you a better marketer. My goal for

0:38.7

this podcast is to help us both keep up with the latest ideas in the quickly

0:42.2

changing fields of modern

0:43.5

marketing and sales. Don't worry about taking notes. You can find links to

0:47.0

everything linkable in this episode's show notes at marketingbook podcast

0:50.5

and since you're a listener to the marketing book podcast, if I can recommend a

0:55.0

specific marketing or salesbook or some other helpful resource that I know of for

0:59.0

whatever situation you find yourself in, feel free to connect with me on

1:02.3

LinkedIn where we can chat and I'll try to point you in the

1:04.6

right direction and save you some time.

1:06.8

And if you have a question that I can answer, email a voice recording to me at Douglas

1:12.0

at sales artillery.com and I might play it and

1:15.0

answer it in a future episode. I'd love to hear from you. And now a word from

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Douglas Burdett, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Douglas Burdett and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.