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The Think Media Podcast

274: This Book Changed How I Make YouTube Videos...

The Think Media Podcast

Think Media

Think Media, Sean Cannell, Youtube Secrets, Marketing, Video Influencers, Entrepreneurship, Business, Think Media Podcast

4.9 β€’ 862 Ratings

πŸ—“οΈ 14 December 2023

⏱️ 38 minutes

🧾️ Download transcript

Summary

In this episode, I talk about how this book changed the way I make YouTube videos... ****** ⚑️Join our YouTube Course & Community TODAY with this special limited-time bundle here πŸ‘‰ http://VRAPodcast.com This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. πŸ“’ Show Notes and Resources πŸ“’ πŸ“˜ Trust: Knowing When to Give It, When to Withhold It, How to Earn It, and How to Fix It When It Gets Broken by Dr. Henry ...

Transcript

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0:00.0

Do you want to get your first or next 1,000 subscribers faster?

0:04.0

We are hosting a free one-day event where you will learn a proven seven-step system for YouTube growth used by thousands of creators.

0:13.0

To register, just go to Video Growthday.com or click the link in the description.

0:19.0

Now let's jump into the episode.

0:27.1

99% of people are self-sabotaging their YouTube videos, and they don't even know it.

0:32.6

The ultimate formula for business is no, like, and trust. And this is true for YouTube as well.

0:39.1

So the question is, how do you build trust in your content? What are the mistakes you could be making that's actually hurting trust? And what is the ultimate key to not just getting a viewer or a subscriber,

0:45.2

but to connecting with someone and creating a raving fan? In this episode of the Think Media

0:50.2

podcast, we're going to be discovering the five elements of trust from Dr. Henry Cloud's

0:56.2

book. And we're going to see how those apply to writing YouTube scripts, building our businesses,

1:01.8

our marketing messaging overall. And this is a super practical episode that you'll be able to

1:07.4

apply immediately. So let's dive in.

1:17.0

Today's episode of the Think Media Podcast is brought to you by VRAPodcast.com.

1:22.2

Once a year, we do a special sale on our signature program called Video Ranking Academy,

1:26.7

and that's at VRAPodcast.com, but I'll tell you a little bit more about that later.

1:32.9

All right, now let's dive into the five elements of trust and talk about how these are directly relevant to every YouTube video we make and really every action we take in our businesses.

1:37.7

The elements are number one, understanding, number two, motive, number three, ability,

1:42.7

number four, character, and number five, track record.

1:45.8

Now, we're going to go through each one practically, but let me ask you a question.

1:48.6

Have you ever turned on a video and watched somebody communicating, saw a certain video, maybe a

1:55.2

public speaker, maybe somebody communicating any kind of message?

1:59.2

And there was some reason you didn't quite trust them.

...

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