274. My Most Important Message to You Before 2025

Self Storage Income

AJ Osborne

How To, Investing, Business, Entrepreneurship, Education

4.9 • 591 Ratings

🗓️ 10 December 2024

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This isn’t going to be a regular podcast episode. So many of you want to get into self storage, build your business, scale bigger, find financial freedom, and achieve the impossible. I’m directly talking to every one of you in today’s episode as I share the most critical trait of successful people, one that has helped me scale to a level I didn’t even know was possible. If you listen and learn from what I’m about to share, your world will change for the better.

Everyone is trying to show you the step-by-step plan to build wealth/a business or buy real estate. The problem? They never discuss the one specific skill that you MUST cultivate if you’re going to succeed in this business. As soon as I learned what it was and how to use it, I was able to make better decisions, grow faster, and spot opportunities that 99% of people will overlook.

You can essentially make your own luck (like I have) if you take what I’m saying to heart. If you’re tired of feeling tired, want to go out and make yourself proud, and build something that will help you and your family, 2025 is the year to do it. So, before 2024 ends, listen to this episode. You won’t regret it.

What you’ll learn in today’s show:

The #1 skill of successful entrepreneurs that allows them to build/scale quicker
How to “make your own luck” and let opportunities flow your way
The “first principles” you MUST be aware of when growing/scaling your self storage business
Why you need to STOP comparing your problems to other people’s NOW
How to know if you have what it takes to truly be successful (and what to do if you’re lacking the skills)

Growing Wealth in Self-Storage 2.0: https://www.amazon.com/Growing-Wealth-Self-Storage-2-0-Post-Pandemic-ebook/dp/B0D67CJXTZ

Transcript

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0:00.0	Out of all of the things that makes someone successful, that is probably the only true underlying
0:07.4	continual theme between all of them.
0:11.2	This year, that should be your New Year's resolution.
0:20.3	Welcome everybody to self-storage income.
0:22.8	And today we are in December and we have some real stuff to talk about.
0:29.8	Now, I want to talk about today the investing strategy, creating that thesis, that execution
0:37.0	overall for anybody, whether you've done
0:39.1	nothing, whether you have assets, whether you have an idea, but don't know how to
0:44.7	implement it.
0:46.0	Everybody's looking for a one, two, three, four, five step, right, all the way through,
0:50.5	how to make it work, which we try our best, especially on this podcast, to outline
0:55.6	execution. This is why I wrote both books. This is why we have the YouTube channel, which is all
1:01.5	just about here are literally the steps to execute. Now, what we find, though, is first and foremost,
1:10.6	steps to execute is not the whole picture.
1:14.5	When I was originally looking at scaling businesses, I found that there was these steps in all
1:20.7	books, everything that you read. It was like A, B, C, D, and then it would go all the way to X, Y, and Z.
1:27.0	And the middle part was missing.
1:29.0	This is true with all businesses, industries, any books that are walking you through,
1:35.2	trying to help you learn how to invest.
1:37.9	But there's a reason why.
1:39.8	And that is because the elements when you're starting a business or investing,
1:46.3	there are fundamental principles, right, that we look at. There's ways to find value. And there's certain steps that are just
	...

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