Think you know how to motivate people? Think again. Susan Fowler, renowned leadership consultant, and the best-selling author of Why Motivating People Doesn’t Work…and What Does has spent the last two decades refining the application of motivation science in Fortune 50 companies to small organizations in almost every industry imaginable around the world. In this episode of The Game Changing Attorney Podcast, Susan will teach you: Why attempting to motivate people is a losing proposition The psychological needs that all high-performing team members have How to create a working environment that enables you and your team to thrive ---- Show Notes: 02:51 – Why Susan Fowler wrote Why Motivating People Doesn’t Work… and What Does 04:47 – The real definition of motivation 05:31 – Why attempting to motivate people is a losing proposition, no matter your resources 06:49 – The difference between optimal and sub-optimal motivation 10:19 – Why certain incentives can be the “junk food” of motivation 13:45 – The three psychological needs that all people have (autonomy, relatedness, and competence) 19:39 – The importance of providing choices 22:40 – How to foster the physiological need for connection in a working environment 24:11 – How to determine what your and your team members’ values are 27:46 – What to do when your values as a leader are not aligned with your team members’ values 30:18 – Why all of our values are subject to evolution 31:00 – How to make your team more competent 34:48 – Why asking someone “What motivates you?” is a bad idea 38:22 – Why money does motivate people, but not in the way that you think 43:41 – Why leaders should ask what they want for their people (not just what they want from them) 47:33 – How to overcome “Quiet Quitting” and create an environment where people want to stay 50:44 – What being a game changer means to Susan Fowler ---- Links & Resources Why Motivating People Doesn’t Work… and What Does by Susan Fowler YouTube B.F. Skinner Operant Conditioning Master Your Motivation: Three Scientific Truths for Achieving Your Goals by Susan Fowler Self-determination theory Dr. Edward Deci Dr. Richard Ryan IBM Garry Ridge Dr. Jacques Forest Drea Zigarmi Mark Cuban Anne Brafford The Prevalence of Substance Use and Other Mental Health Concerns Among American Attorneys Binge Drinking by Occupation Groups among Currently Employed U.S. Adults 2022 Report on the State of the Legal Market: Despite a strong year, numerous & growing challenges confront law firms Institute For Well-Being In Law McKinsey & Company: Winning back your workers ---- Listening to this episode but want to watch it? Check it out on Spotify.  Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: #101 Dr. Ayelet Fishbach – Get It Done: Surprising Lessons From the Science of Motivation #97 Liz Wiseman – Impact Players: How to Take the Lead, Play Bigger, and Multiply Your Impact #230 AMMA – How to Achieve Bigger Goals