267. Charlotte Flair: From personal trainer to WWE Superstar, BTS of what led her to pursue wrestling, building her own success, navigating industry pressures and the true value of authenticity

Trading Secrets

Audioboom Studios

News, Business News, Business, Entrepreneurship, Education, Self-improvement

5 • 5.5K Ratings

🗓️ 8 December 2025

⏱️ 58 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week, Jason is joined by one of the biggest names in sports entertainment, WWE Superstar, Charlotte Flair!

With 14x Championship reigns, and countless main events under her belt, Charlotte redefined what’s possible for women in professional wrestling. As the daughter of WWE legend Ric Flair, she was born into one of the most famous families in wrestling. But Charlotte isn’t just carrying the Flair legacy, she is the legacy and she’s writing her own chapter as one of the greatest superstars of all time. From headlining WrestleMania 35 to becoming one of the highest paid women in the business, Charlotte has turned athletic talent, brand savvy, and sheer determination into a global empire.

Charlotte opens up about growing up during the height of her dad’s career and the moment she first recognized his success. She shares how college taught her the fundamentals of budgeting and saving, what life looked like between graduation and joining NXT, and how working as a private personal trainer earning $55k her first year shaped her. She reflects on the pivotal role her brother played in getting her to NXT, how training then compares to training now on the main roster, and the times Triple H reminded her that opportunity didn’t guarantee success. Charlotte explains how she stays true to herself as Ashley while portraying the opposite version of herself as Charlotte, the walls that character allowed her to build, and her experiences combating ageism in professional wrestling. She breaks down tagging with Lexi and how that partnership formed, the intentional construction of the Charlotte Flair character—rooted in dominance, female empowerment, and the Flair legacy—and her continuous battle with perfectionism. Charlotte discusses how winning her first title set her trajectory, how she honors the women who paved the way, and what the WWE Unreal episode revealed about her injury. She also shares the avenues she wants to pursue outside of wrestling, her best financial move, which reality show she wants to try, and answers rapid-fire questions.
Charlotte reveals all this and so much more in another episode you can’t afford to miss!
Host: Jason Tartick
Co-Host: David Arduin
Audio: John Gurney
Guest: Charlotte Flair

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Transcript

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0:00.0	Welcome back to another episode of Trade Secrets. I'm your host, Jason Tartick. Welcome to the pre-market
0:18.6	trading segment. We're for less than five minutes. I'm going to tell you a little bit about what you can expect in this episode from our guest. I'm going to give you a personal update, some financial news that you got to know, and of course, a giveaway. And why not start with the giveaway? It's the holiday season. And every week during the holiday season, I am giving away gift cards to someone who gives us a five-star review in Apple and gives us some feedback on what they want to hear, either guests, ideas, suggestions, and of course, giving us five stars.
0:46.9	So Ray Sillhan, if you hear this, you won, just shoot me an email, Trading Secrets at jason Tarduk.com, and I will send you the gift card.
0:54.2	I love this review. Always enjoy the podcast and diverse set of guests. My favorites are hearing
0:59.9	from experts and industries I know nothing about. I would love to hear more from unique guests,
1:04.0	like untraditional industries of oil and gas, CEOs, luxury travel agents, cattle ranchers,
1:10.4	and more. I loved what you just said in that review
1:12.8	because actually next week, we have a luxury travel agent coming on that books the most
1:18.0	exclusive vacations of all time. And that might sound a little nauseating, but the stories are
1:23.4	unbelievable. She was actually just featured in the New York Times. And let me tell you,
1:27.1	someone who's booking these type of trips at these dollar amounts, she has the ins and outs of trading secrets for all of us. So get prepared for next week. And most importantly, go give us a five-star review and let us know what type of guess you want on, themes you want us to cover, and things you want us to make sure that we talk about and we
1:44.7	are giving a gift card away. So next intro, I will give a gift card away to any of those who
1:49.4	give us a review this week. Now, this week's episode is with the one and only Charlotte Flair. Now,
1:57.4	I am sure you have heard of her, one of the most decorated athletes and entertainers in
2:02.9	WWE history.
2:04.7	Of course, her father, Rick Flair, woo!
2:08.7	But I'll tell you what, this episode gets deep.
2:11.0	It's really interesting to hear about her lowest of lows or highest of highs, the wild
2:16.7	turns she's taken, the empowerment she continues to
2:19.9	lead. Really fascinating conversation about, you know, anybody that's in WWE, right? You're on stage,
2:26.4	you're entertaining, and you're also acting. But the disconnect of what her real personality and authentic self is off and outside of the ring
2:37.5	versus in the ring and how actually connecting those two led to incredible job enhancements
	...

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