Most people don't like selling.

And we avoid talking about our offer because we don't want to be that pushy, cheesy salesperson.

So here's the good news.

There is one very effective way to sell that doesn't even involve you doing the selling.

And that's exactly what I'm going to talk about in this episode.

Welcome to Marketing Your Business. I'm Stu to talk about in this episode welcome to marketing your

business i'm stew mclaren co-founder of membership.io and author of predictable profits now here's the

truth you are one great marketing idea away from transforming your business one strategy can be the

difference between struggling and thriving between a business that drains you and one that fuels your life.

Every episode, you're going to get specific tactics you need to build your audience, attract more customers, and scale your business, all without the burnout.

These are real strategies, real numbers, real behind the scenes.

Buckle your seatbelts, my friend. Let's go.

It has been a whirlwind. I just got back from Nashville where I was co-hosting a mastermind

with Amy Porterfield and Russell Brunson. And we were doing this as a way to raise money

for the charity that my wife and I founded called Village Impact. It was epic. I'm going to have

some takeaways and lessons from that in an upcoming episode. But I wanted to get you this episode,

which is about selling. And most people don't like selling. In fact, we shy away

from it. We don't talk about our product. We don't talk about our programs. We don't want to come

across as that cheesy, high pressure salesperson. So we just stay quiet. And our best offers

stay invisible. In fact, I experienced this firsthand with our charity,

believe it or not. I never even used to talk about the charity or what we were doing or the

programs or the way that we were raising money and building schools. I just, I didn't want to put

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