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Pop Apologists

263: Meghan Markle & the History of Influencers ft. Taylor Lorenz

Pop Apologists

PodcastOne

Society & Culture, Talk Radio

4.42.5K Ratings

🗓️ 4 March 2025

⏱️ 59 minutes

🧾️ Download transcript

Summary

Lauren and Chan are joined by Taylor Lorenz to discuss all things related to internet culture. They dive into the following: The Socialite Rank (3:32), the social media ecosystem (11:33), parasocial relationships (14:35),  aspirational content (20:18),  mommy bloggers (28:33), the birth of influencer marketing (33:04),  viral content shaping societal values (36:42), AI creators & digital clones (40:31), going from an influencer to being in the public eye with Meghan Markle (45:16), and finally, image curation and PR strategy with Gwyneth Paltrow (51:00).  Please note this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode. Clean Simple Eats: Shop Clean Simple Eats protein powder and use code POPAPOLOGISTS for 10% off! Earlybird: Click here to try Earlybird CBD/THC gummies and use code POP20 for 20% off.  BetterHelp: This episode is sponsored by BetterHelp.  Build your support system with Betterhelp. Visit betterhelp.com/popapologists to get 10% off your first month.  Cozy Earth: Visit CozyEarth.com/POP and use our exclusive code POP for 40% off best-selling sheets, towels, pajamas, and more. Quince: Give yourself the luxury you deserve with Quince! Go to quince.com/apologist for free shipping on your order and 365-day returns.  Progressive: See if you can save some money at Progressive.com.  For more Pop Apologists, follow along at: @popapologists on Instagram @popapologists on TikTok Pop Apologists on YouTube To support the show, consider subscribing on Patreon or anywhere you listen to podcasts, where you can get a bonus episode of Pop Apologists every Friday!

Transcript

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0:00.0

the people who are like, she's so rich.

0:01.9

You know, she recommends things that are outrageously expensive.

0:04.6

It's kind of like, yeah, exactly.

0:06.9

She's super rich.

0:07.8

They're going to be rich people.

0:09.0

My favorite, Gweneathal, quote, is I can't pretend to make $25,000 a year.

0:14.1

Which is true.

0:15.5

And do we want her to?

0:17.2

No, no, we don't.

0:18.4

We really do not.

0:19.2

We don't.

0:24.3

Well, well, well, we are so excited because today we have Taylor Lorenz joining

0:30.0

pop apologists. Taylor is a former New York Times and Washington Post reporter who covers

0:34.8

internet culture. She wrote the book, Extremely Online,

0:37.7

The Untold Story of Fame, Influence, and Power on the Internet. She hosts the Power User

0:42.6

Podcast and Taylor writes a sub-sac newsletter called UserMag, which we follow and love.

0:47.9

Thank you. Welcome to the show. Thanks for having me. Of course. I have to tell you,

0:52.1

I was listening to Extremely Online. It is so captivating.

0:57.1

It is such a good book. It's so informational and educational, but I also feel like it's like,

1:02.2

if you grew up on the internet, it's just like so profoundly interesting to hear how this all came to

1:08.6

be. I feel like it fills in the gaps. It's like I'm taking a

1:12.1

college course on like the internet experience I lived as like a teenager. And it makes me feel

...

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