F word and travel.

With an H-SBC Global Money Account,

you can drop f-f-s from Acapulco to Zurich.

That means no f-fucks here.

Fond's here.

No fucks here. Howdy and definitely no fees here.

Pay no H.S.B.C. fees overseas with a global money account.

H.S.C. UK, opening up a world of opportunity.

Available to H.S.CC UK customers with an eligible current

account exclude some accounts such as the HSPC Basic Bank account for mobile banking

app users only non-HSPC fees may apply. Thank you. Chris Gullibow, your host here. We recently had a question from a listener who had a blog or

website on sustainable living. They were trying to figure out how to introduce ads like

advertising, you know, to that blog. Today we've got a similar

question similar situation but this person has a membership model. Wait a second it's

the other way around the blog currently relies on ad revenue but she's contemplating introducing a

membership model for exclusive content. So this is Hannah from Missoula.

Hannah's concern is how do you do both or can you in fact do both like can you have ads and a paid subscription model without alienating the audience you know your audience is like hey I'm paying for this subscription why are their ads here

But as I'm going to explain, lots of businesses do this. Lots of content companies, very large

content companies that you probably have subscribed to, or at least you have consumed content from,

they do this. So you just have to think about what is the overall strategy.

You can in fact manage these dual revenue streams effectively. And of course, getting paid twice

is better than getting paid once, right? That's what I want to help you with this year, growing your business,

...