#2603 - Failure Friday: Lots of Followers, but Few Buyers

Side Hustle School

Chris Guillebeau

Business, Side Hustle, Entrepreneurship,, Careers, Entrepreneurship, Small Business

4.7 • 3.3K Ratings

🗓️ 16 February 2024

⏱️ 8 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this week’s Failure Friday segment, we explore how an influencer’s large Instagram following failed to boost her home decor sales, highlighting the gap between social media popularity and real-world purchasing behavior.

Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.

Show notes: SideHustleSchool.com

Email: team@sidehustleschool.com

Be on the show: SideHustleSchool.com/questions

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

Read A Year of Mental Health: yearofmentalhealth.substack.com

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Show notes: SideHustleSchool.com

Email: team@sidehustleschool.com

Be on the show: SideHustleSchool.com/questions

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

Read A Year of Mental Health: yearofmentalhealth.com

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Transcript

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0:00.0	F word and travel.
0:03.0	With an H-SBC Global Money Account,
0:05.0	you can drop f-f-s from Acapulco to Zurich.
0:08.0	That means no f-fucks here.
0:10.0	Fond's here.
0:11.0	No fucks here. Howdy and definitely no fees here.
0:15.4	Pay no H.S.B.C. fees overseas with a global money account.
0:19.0	H.S.C. UK, opening up a world of opportunity.
0:22.2	Available to H.S.CC UK customers with an eligible current
0:24.6	account exclude some accounts such as the HSPC Basic Bank account for mobile banking
0:28.0	app users only non-HSPC fees may apply. Just made it past the eyes of February. This is now the 16th of February at least today's episodes going out that day,
0:45.0	episode 2,603.
0:48.0	Welcome back to Sidessel School. It's Chris Gillibou here with you.
0:51.0	Today the segment falls in the theme Failure Friday. Failure Friday. A
0:56.5	collection of short stories about mistakes, missteps, disasters and of course
1:00.1	failure all of the things that go wrong, all of the non-success stories.
1:04.9	And just to be clear, we present these stories as a learning experiment.
1:09.4	How can we either avoid this particular mistake, and in this case I think it actually has a lot of
1:13.7	applicability to a lot of people out there, or it's just how can we
1:17.2	understand maybe how to bounce back when something goes wrong, or if nothing else
1:21.0	how can we be inspired by other people who have been through a difficult
1:24.3	entrepreneurial situation? Entrepreneurial slash small business slash side hustling.
	...

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