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Side Hustle Pro

260: Getting Started With Facebook Ads For Your Side Hustle

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Blackpodcast, Sidehustlepro, Blackwomenownedbusiness, Entrepreneurship, Nicailamatthewsokome, Blackentrepreneurs, Sidehustleshow, Smallbusinessshow, Smallbusinessowners, Smallbusinesspodcast, Marketing, Sidehustle, Blackownedbusiness, Blackwomenentrepreneurs, Business, Sidehustles, Businesspodcast, Blackwomen

4.71.8K Ratings

🗓️ 29 July 2021

⏱️ 33 minutes

🧾️ Download transcript

Summary

Today’s episode is all about getting started with Facebook Ads. Facebook Ads are something that intimidates a lot of business owners and confuses others. 

So the goal of this episode is to demystify Facebook Ads, and inspire you to get started testing out your own ads. 

Remember, start small and get those reps in because the more you practice, the more you learn about what makes an effective Facebook Ad for your side hustle. 

And, hey, maybe you plan to hire someone to run your Facebook Ads for you. I still recommend checking out this episode so you can educate yourself on what to consider before you run Facebook Ads for your side hustle or business. 

If you want to get down with the accountability group this month, head over to: sidehustlepro.co/bootcamp

Check out this episode and others on Apple Podcasts, Spotify, and watch on YouTube 

This episode is brought to you by:

AWeber

Your side hustle needs a reliable way to connect with your audience and promote your product or service. Start growing your business with email marketing, web push notifications, and landing page builder. Visit AWeber.com and enter code HUSTLEPRO for a free 30-day free trial of AWeber’s PRO plan. 

INDY

Handle your business and leave the paperwork, time-tracking and the other not-

so-fun yet necessary parts of running a business to Indy. Head over to: https://weareindy.com/sidehustle and use code sidehustlepro to get started today!

Links mentioned in this episode

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey guys, welcome, welcome back to the side hustle for a podcast.

0:14.1

It's Nikola here and today I want to get into something that intimidates a lot of business

0:19.6

owners, confuses a lot of business owners and for some business owners just makes them

0:25.0

really, really happy because they work.

0:27.4

And that thing that I'm talking about are Facebook ads.

0:31.1

Okay, so Facebook ads are something that I have been employing in my business since

0:37.8

the very start since it was just a side hustle.

0:40.8

And even before it was a podcast, I was using Facebook ads on my then blog and fun fact

0:47.4

Facebook ads got me hired to do this professionally.

0:52.2

So I used to work for National Public Radio and I got this job because at the time I was

0:58.0

doing my own Facebook ads, I was able to ramp up and learn a lot really quickly by testing,

1:02.7

testing, testing.

1:03.7

Of course, taking some courses here and there as well, but learning a ton and able to do

1:08.8

that for an actual organization professionally.

1:11.4

So that just goes to show the power of learning this.

1:14.7

And it's also powerful for you because as a business owner, as a side hustle, you should

1:19.6

absolutely understand how Facebook ads work.

1:23.0

Even if long term, you don't want to do this, even if you want to hire somebody else to

1:26.9

do it, you got to know what success looks like.

1:29.3

You got to know what they're talking about to make sure that you are really getting your

1:32.1

money's worth.

1:33.1

So the goal of this episode is twofold.

...

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