260: Fearless female advocating with McKenzie Bauer of Thread Wallets

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PodcastOne

Self-improvement, Education

5 • 1.6K Ratings

🗓️ 25 March 2024

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

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Summary

When McKenzie Bauer’s boyfriend lost his wallet, he struggled to replace it - everything was big, bulky or boring. After marrying in 2015, they raised some $60,000 from Kickstarter and launched Thread Wallets with a line of slim, stylish wallets that can be attached to a keychain, lanyard or phone. They’ve since expanded into other accessories, like lip balm holders and crossbody bags. They sell their products in 600 stores like Zumiez and Scheels, plus create corporate swag for Coca-Cola and Qualtrics.McKenzie’s goal is to empower individuals to ‘carry on’ through both the products she sells and the lifestyle she promotes. Since the early days, she gravitated toward the marketing aspects of our business and ran as the CMO until the spring of 2021 when she stepped back to pursue personal projects and to focus on family. In the years that she was CMO, Thread was ranked one of the fastest growing companies in Utah and appeared twice on the INC. 500.McKenzie is a fearless advocate for women’s equality and today we talk A LOT about the power of networking, masterminding, and getting women together to inspire one another. If you are a woman who needs a burst of energy and motivation to go after something you really believe in, this episode is tailored just for you. Follow along with Mckenzie Instagram @mckenziebauer Linkedin https://www.linkedin.com/in/mckenzie-bauer-b436647a/ Threadwallets https://www.threadwallets.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Hold that please level five, thank you.
0:02.0	Ah, you must be one of our new interns.
0:05.0	Yeah, hi, nice to meet you.
0:06.0	Hi, now the most important thing to know is to Ertz in the Bipasal-rise plug sale.
0:10.0	The most important thing is what?
0:12.0	The single most important thing is to Erz and the Channelise Bingus of the
0:14.8	by parcel rise plug sale and you'll be fine.
0:17.2	Uh, yeah, that sounds important.
0:19.7	Does work chat will sound like gibberish to you?
0:22.2	Find collaborative articles with tips from the LinkedIn community
0:25.0	to help you get through those tricky conversations.
0:27.0	Making work makes make sense, LinkedIn knows how.
0:30.0	When Mackenzie Bower's boyfriend lost his wallet, he struggled to replace it.
0:35.0	Everything was big, bulky, or boring.
0:37.0	After marrying in 2015, they raised some $60,000 from Kickstarter and launched Thread wallets with a line of slim, stylish
0:44.8	wallets that can be attached to a keychain, lanyard, or phone. They've since
0:49.3	expanded into other accessories like lip-bomb holders and cross-body bags and they sell their products in
0:54.3	600 stores like Zoomies and Shields, plus they create corporate swag for Coca-Cola and Qualtrix and other companies.
1:02.0	Mackenzie's goal is to empower individuals to carry on through both the products
1:06.3	she sells and the lifestyle she promotes.
1:09.2	Since the early day, she gravitated toward the marketing aspects of her business and ran as the
1:13.6	CMO until spring of 2021 when she stepped back to pursue personal projects and
	...

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