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Ready to spark something? Download the Sims 4 and play for free. Today on the podcast we have a question from Riley.

Riley's prepping a ton of content for a new YouTube channel.

Riley's wondering about repurposing that content, specifically for multiple platforms,

and wondering as well whether creating so much content in advance is a good strategy.

So a couple of different things here and specifically again about repurposing from YouTube, but I think

this applies to lots of people because there's so many different

platforms out there and you're making different content and you can't be

everywhere just to be clear you probably shouldn't take that content and post

the same thing on 10 different networks.

But if you want to reach more people, it is possible to do some light repurposing and

essentially reach folks on a totally different network or channel or different audience.

So I do think repurposing is smart.

I'm trying to get better about it myself.

I've always been this person who defaults to making content and not really being smart or

strategic about repurposing it it and I want to improve.

So I've been looking into this myself thinking about how I can maximize without deluding

or again trying to be everywhere because that's impossible.

So let's look at some ways to be efficient with content creation.

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