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Financial Feminist

253. Stop Making These 5 Side Hustle Mistakes with Mal Rowan

Financial Feminist

Her First $100K

Self-improvement, Education, How To, Business

4.76.2K Ratings

🗓️ 16 September 2025

⏱️ 35 minutes

🧾️ Download transcript

Summary

Save your seat inside Business Bootcamp! Your COMPLETE roadmap to go from idea to income: ⁠herfirst100k.com/business-bootcamp  Building a business on the side isn’t easy—I’ve been there, hustling before and after my 9–5, wondering if I’d ever make enough to quit. In this episode, I’m joined once again by my friend and fellow entrepreneur, Mallory Rowan, to break down the five biggest mistakes side hustlers make that keep them stuck, burnt out, and broke. From struggling to define your audience to falling into the “do it all” trap, we’ll share the exact shifts you need to make if you want your side hustle to actually become a sustainable business. It’s time to stop spinning your wheels, lowering your prices, and wondering how to grow beyond those first few “friends and family” sales. We’re going to give you the clarity you need to finally move forward. Mallory’s links: Website: https://malloryrowan.com/ Instagram: https://www.instagram.com/malloryrowan/?hl=en  Business Bootcamp: herfirst100k.com/business-bootcamp  Read transcripts, learn more about our guests and sponsors, and get more resources at https://herfirst100k.com/financial-feminist-show-notes/side-hustle-mistakes/ Looking for accountability, live coaching, and deeper financial education? Check out our exclusive community! Join the $100K Club: https://herfirst100k.com/100k-pod   Our favorite travel and cash-back credit cards, plus other financial resources: https://herfirst100k.com/tools Not sure where to start on your financial journey? Take our FREE money personality quiz! https://herfirst100k.com/quiz Special thanks to our sponsors: Squarespace Go to www.squarespace.com/FFPOD to save 10% off your first website or domain purchase. Indeed Get a $75 sponsored job credit to get your jobs more visibility at Indeed.com/FFPOD. Rocket Money Stop wasting money on things you don’t use. Cancel your unwanted subscriptions by going to RocketMoney.com/FFPOD. Quince For your next trip, treat yourself to the luxe upgrades you deserve from Quince. Go to Quince.com/FFPOD for free shipping on your order and 365-day returns. Netsuite If your revenues are at least in the seven figures, download the free e-book Navigating Global Trade: 3 Insights for Leaders at NetSuite.com/FFPOD. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

We were both running our businesses as side hustles.

0:03.0

Yes.

0:03.3

What did that feel like?

0:04.5

Not great.

0:08.4

My hair loss, my chronic pneumonia, all those things would probably agree that it was not fun.

0:14.1

I mean, I didn't have that dramatic of a situation.

0:17.3

But I think mine was just, there was not enough time in the day. And I also just kept

0:23.7

being like, when can I quit my job? I'm not ready to quit my job yet. The business isn't there.

0:29.7

And then I would have people ask me, like, how's the business doing? Are you ready to quit? And I'm like,

0:32.9

emotionally, yes, I've been ready to quit emotionally since like day two of corporate, but I'm not there yet. So in this episode, we are breaking down the five shifts to get unstuck. They're going to be practical. They're going to be actionable. And they're really, really important if you feel like you've hit a wall with the side hustle. It's not growing. You're not seeing the amount of money. You need to be baking. Yeah, maybe you've got those initial sales from friends and family. But how do we move into that next category? This podcast is brought to you by Squarespace. One of the biggest things I hear from people who want to be business owners is they don't know where to start. They're like, I don't know what to do. I'm so overwhelmed. I want to start

1:11.7

this business, but I need a logo and I need brand colors and they make a million excuses to

1:16.8

prevent them from getting started because they're too afraid of failure. They're too afraid of

1:21.0

their business failing. And I've done the research for you. Squarespace. Squarespace is what

1:25.5

you need to start that business finally. Squarespace was

1:29.0

the first investment I made in my business way back in 2016, and they make it so easy for you to get a

1:34.6

custom website without having to know how to code and without spending thousands and thousands of

1:39.1

dollars. Squarespace has a bunch of stuff in addition to their website features. The best thing about

1:43.4

Squarespace is they're saving you money and a bunch of other things. They're helping you design emails using

1:48.3

their email campaign tool. They're helping you set up SEO tools with website optimization

1:54.4

that is built into Squarespace and they help you offer your services so you can get paid all in

2:00.1

one place. You don't have to use another third-party platform.

2:03.1

If you're ready to start that business and you want to save money, Squarespace is the place for you.

...

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