Hello and welcome to Car Talk from National Public Radio with us, Click and Clack the Tappert Brothers,

and we're broadcasting this week from the listener incentives division here at Car Talk from National Public Radio with us, Click and Clack the Tappert Brothers, and we're broadcasting this week from the Listener Incentives Division here at Car Talk

Plaza.

Oh, we're trying to get...

Listener incentive.

Okay, I understand what that means.

Sentives...

Listener incentives.

Now, we all know that carmakers have been increasing their sales for years by offering

potential car buyers, questionable discounts

on new cars in, you know, various forms, such as rebates or our personal favorite, factory

to dealer incentives.

What a factory to dealer incentives.

You don't sell the car I break your legs.

Yes, I think that's one.

Listen what the factory goes.

Hey, sell some damn cars.

It's a pretty good incentive, isn't it?

Anyway, it occurred to us that if car buyers could be lured in with ploys like these, then why not make the same kind of offer to car talk listeners?

Both of you.

No kidding.

Yeah.

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