239-Making a Bundle of Cash by Marketing Physical Products: Interview with Andreea Ayers from Launch Grow Joy

Radical Personal Finance

Joshua J. Sheats, MSFS, CFP, CLU, ChFC, CASL, RHU, REBC, CAP

Finance, Retirement, Insurance, Business, Money, Education, Self-improvement, Financial, Independence, Growth, Advice, Investing, Family, Personal, Radical, Christian, Faith

4.4 • 1.9K Ratings

🗓️ 18 September 2015

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

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Summary

It might seem like the only way to make money in today's world is to create and sell a digital product. It's not. Frankly, the physical product world is probably much less crowded than the digital world!

My guest today is Andreea Ayers. She is awesome.

She created a business that made and sold yoga-themed tshirts. Then, she created a business that sold soaps.

Now, she's taken her success and experience with her own brands and turned it into a consulting business where she helps others to duplicate her success.

It's a super fun interview.

Enjoy!

Joshua

Links:

Andreea's website: http://www.launchgrowjoy.com/
Support Radical Personal Finance on Patreon: http://radicalpersonalfinance.com/patron

Transcript

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0:00.0	In the world of lifestyle design of which radical personal finance is kind of a part and
0:05.8	e-commerce, mobile, online, business opportunities, things like that, that's partly the space
0:11.5	in which radical personal finance participates.
0:15.0	It's very easy to think that the way to get rich is to create some sort of digital product. And many of the people that we have on the show have done just that. But what about the
0:27.0	stuff that you actually hold in your hands? Are there opportunities in today's world
0:31.6	for you to simply create something cool, market it,
0:37.1	and make some money, and build a cool lifestyle off of it.
0:41.2	My guest today is Andrea Ayers and she's done exactly that.
0:46.0	Taking a physical product, applied a little bit of expertise,
0:50.0	a little bit of modern marketing kung-fu, modern marketing food, and made herself some money.
0:58.0	And today she's going to share some lessons with you and me that I think can be helpful for us to do a more effective job marketing
1:06.5	our physical products. Welcome to the Radical Personal Finance Podcast. My name is Joshua Sheets and I'm your
1:27.6	host. Thank you for being with me today. I think you're going to enjoy today's
1:30.6	show because what it's going to talk about is the intersection between the physical
1:35.7	world, the digital world, the lifestyle design world, and the business world.
1:40.6	All mixed up.
1:41.8	Our guide is Andrea Airs. She is the founder of Launch, Grow Joy, and well, I think we're going to have fun.
2:02.0	This is an interview that was recorded at the podcast movement 2015 in August in Fort Worth, Texas. And if you're just joining us today just remember that this
2:04.8	week is interview week on Radical Personal Finances. I am up in Charlotte, North Carolina
2:09.1	for the speaking at the YPN-15 conference and also at the fin con 15 conference.
2:16.6	So I am in Charlotte North Carolina this week.
2:18.4	Hopefully I am seeing some of you there in person.
	...

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