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I'll Drink to That! Wine Talk

237: Terry Theise

I'll Drink to That! Wine Talk

Levi Dalton

Sonoma, Levi Dalton, Australia, Napa Valley, Austria, Author, Piemonte, Tuscany, Winemaker, Germany, Loire Valley, Food, Portugal, Hobbies, Champagne, Spain, White Wine, Bordeaux, Red Wine, Vineyard, Journalist, Personal Journals, Arts, Leisure, Society & Culture, Feedpodcast, Restaurant, Grape, Burgundy, Terroir, Interview, Sicilia, Conversation, Sommelier, Wine, Wine Business

4.81K Ratings

🗓️ 23 January 2015

⏱️ 106 minutes

🧾️ Download transcript

Summary

Terry Theise is a wine importer who focuses on German and Austrian wine, as well as Champagne, for Terry Theise Estate Selections.

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Transcript

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0:00.0

I'll drink to that where we get behind the scenes of the beverage business.

0:05.1

I'm Levy Dalton.

0:06.1

I'm Erin Scala and here's our show today. Oh, So your name is

0:25.0

name is Terry These. It is.

0:26.7

And you are a wine importer.

0:28.0

That's what they say.

0:29.2

How did you get it started with that gig?

0:31.2

I wanted to be in the wine business. I mean most of us head but our ways

0:34.4

into the wine business because we like wine and we're trying to get somebody to

0:37.9

pay us so we can indulge our habit. I started in wholesale and the wholesaler that I worked for bought German wine from two supplier slash importers.

0:51.0

So we had good stuff and I had a local reputation in

0:55.0

Washington DC as being one of the go-to German wine guys. And what era is this?

0:59.0

What decade? This is the middle 80s, you know, because I started in the wine business in 1983 and we were starting to sell German wine kind of 85 86 or so.

1:09.3

So I was happy to do it. We did a decent piece of business, but I remembered my friends that I had made in Germany during the 10 years that I lived there, and I thought, you know what, I'd kind of like to do this myself.

1:22.0

So I went to the owner of the company and

1:23.6

said what would you tell me if I asserted to you that I could double or triple our

1:30.1

German mind business and double the margin.

1:33.5

He said, what's the catch?

1:34.6

And I said, well, it entails a small upfront investment.

1:36.9

He said, how small?

1:38.4

And I said, well, send me to Germany for a couple of weeks and I'll put a portfolio together

1:41.6

and we can be both importer and

...

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