236: Persuasion Pointers from a Legendary Infomercial Pitchman with Anthony Sullivan

How to Be Awesome at Your Job

How to be Awesome at Your Job

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4.6 • 1K Ratings

🗓️ 30 November 2017

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

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Summary

Infomercial star Anthony “Sully” Sullivan shares his best lessons learned about the art and science of persuasion.

You’ll Learn:

1) Approaches to understanding the pain and being the cure

2) How to make an entrance and take control

3) Why you should own your nerves and not hide them

About Sully

Best-known as the spokesman for OxiClean, Anthony is the pitchman of choice for dozens of innovative, practical usage consumer products including the X5 5-in-1 Steamer, the Sticky Buddy and Smart Mop. Star and Co-Producer of the Discovery Channel series “PitchMen,” Sully is also a regular guest of choice on a variety of television news and entertainment outlets including “The Today Show,” “Good Morning America,” “Rachel Ray,” “The Tonight Show,” “Conan” and “Katie,” as well as news programs MSNBC, ABC, CBS, BBC and Fox News Channel.

Items Mentioned in this Show:

Sully’s Website: AnthonySullivan.com
Sully’s Book: You Get What You Pitch For
Book: The Loyal Lieutenant: Leading Out Lance and Pushing Through the Pain on the Rocky Road to Paris by George Hincapie
Book: The Martian by Andy Weir

View transcript, show notes, and links at http://AwesomeAtYourJob.com/ep236.

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Transcript

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0:00.0	Welcome to the How to Be Awesome at Your Job Podcast, the show where brilliant professionals share how to sharpen the universal skills required to flourish at work.
0:10.0	Enjoy more career fun, wins, meaning, and money.
0:14.0	With your host, Pete McKitis. Hello and thanks so much for joining us here for episode 236 with Anthony Sully Sullivan.
0:27.0	I think you'll dig this conversation because Sully is coming at things from a totally different perspective when he's talking about
0:33.2	influence and persuasion and winning people over and that is of a TV pitchman I can't help
0:38.4	but think of the words from the movie Dodge Ball if you can dodge a wrench you can dodge a ball. If you can sell
0:44.1	a mop you can sell yourself. So I think Silly has some useful takeaways and a
0:48.7	fun story as well. So you'll learn one approaches to understanding the pain
0:52.3	and being the cure.
0:53.8	Two, how to make an entrance and take control.
0:56.6	And three, why you should own your nerves and not hide them.
1:00.2	So if you want to check out the show notes or the transcript
1:02.2	or the links to items that we've referenced here,
1:04.0	you can find that over at awesome at your job.com slash f-236.
1:09.0	And while at awesome at your job dot com, I hope you check out some of our handy resources. One I'll point you to
1:13.4	today is the 10 days to winning at work email course. This is a selection of
1:18.0	bite-size actionable excerpts from my enhanced thinking collaboration
1:22.3	training programs which on average
1:24.8	slash 86 minutes of waste per person per week out of there. So if you would like
1:30.0	less waste and more meaningful time in your job or just to go home early you can get
1:34.8	some help that way over at awesome at your job.com. Now here is sully's story best
1:40.4	known as the spokesman for Oxyclean Anthony Sullivan is the pitchman of choice for dozens of innovative practical usage consumer products,
	...

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