4.8 • 45 Ratings
🗓️ 21 June 2018
⏱️ 16 minutes
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| 0:00.0 | Welcome to the Talk Policy Podcast. I'm Ashken Kazarian. Today we welcome Federal Communications Commissioner Michael O'Reilly, who recently has discussed the need to revisit the notorious |
| 0:20.9 | FCC kid vid requirement that requires broadcasters to hear at least three hours of educational |
| 0:26.4 | programming for kids per week. Commissioner, thank you for joining us. It's my pleasure. Thank you |
| 0:30.3 | for having me. So why did you get interested in this space? Why do you think we need to talk about it |
| 0:35.9 | more? So I think there's an obligation for the |
| 0:38.1 | commission to review all of its regulations that's on its books. In this space, we haven't looked |
| 0:43.2 | at our regulations since 2006. And so that's many years have changed. The marketplace has changed |
| 0:50.0 | tremendously since then. You see all the different programming that's available for video consumers, |
| 0:55.4 | and especially in the children's space. So I think it's high time that we review our rules to see |
| 1:00.4 | if they still match the burdens that we ask of broadcasters. Let's dive into the rules. So what kind |
| 1:06.6 | of rules do we have right now in the books? Well, in addition to three hours per per week on average, |
| 1:12.7 | you have an obligation as a broadcaster to do programming that's regularly scheduled, |
| 1:18.3 | that's 30 minutes in block, and that it air between the hours of 7 a.m. and 10 p.m. |
| 1:23.7 | So let's say it regularly means every Saturday from 10 a.m. till 1 p.m. There has to be Sesame Street on. |
| 1:33.5 | The programming that's scheduled for that slot has to be on. And if you disrupt that, you've got to go through a rigmarole and a bunch of hoops to reschedule it. |
| 1:42.1 | So one of the main burdens would be the preemption part of it. Do you mind |
| 1:46.1 | explaining to our listeners what it is because a lot of them are not policy wonks like us? |
| 1:51.0 | Sure. So if you're a local broadcaster and you have this obligation of three hours per week |
| 1:55.0 | and it's mostly on Saturday mornings and you have a live event such as the Olympics, you've got to figure out how to slice that into your current programming. |
| 2:04.6 | Well, if it disrupts your KidVid block, you've got obligations and burdens in terms of relocating that to some other time period. |
| 2:12.6 | And you're actually, we were talking to a broadcaster that had to plan six weeks in advance for preemption for an |
| 2:17.8 | event and that made the entire process incredibly complicated and at no point would the family |
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