230: Keeping Up with Social Media, Building a Brand, Beauty and Wellness Routines with Sivan Ayla

Well with Arielle Lorre

Dear Media, Arielle Lorre

Alternative Health, Fashion & Beauty, Health & Fitness, Society & Culture, Arts, Personal Journals

4.8 • 4K Ratings

🗓️ 20 February 2023

⏱️ 62 minutes

🔗️ Recording | iTunes | RSS

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Summary

Sivan Ayla is a digital content creator, entrepreneur and founder of Lux Unfiltered and Tan Lines. She joins the show to candidly discuss adapting to the evolving landscape of social media, how to focus on creating content you love instead of numbers, and how she transitioned from blogging/content creation to having successful product(s). We also talk about how having kids changed her perspective on her career, her “survival mode” morning routine, her beauty and wellness routines, self tanning tips, her upcoming boob job and more.

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Transcript

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0:00.0	The following podcast is a dear media production.
0:05.6	Welcome to the Blond Files podcast. I'm your host Arielle Lori and I'm here to talk all things
0:11.1	wellness from how to achieve optimal health and well being to the best
0:15.5	beauty tips and everything in between no topic is off limits. I know there's so much
0:20.2	information out there so I am bringing on expert guests and sharing my own experiences to help you sift through all
0:26.2	the wellness stuff without the BS. Enjoy the show.
0:30.3	Hi everybody, welcome to the show. Boy do I have a good episode for you today. I feel like I
0:39.4	haven't really had a conversation like this at least not in a long time not that I can remember I'm talking to
0:46.2	Civan Aila I'm sure a lot of you are familiar with her she is a digital content
0:51.9	creator she's been doing it for a long time She is a digital content creator.
0:53.0	She's been doing it for a long time
0:55.1	and she's also an entrepreneur.
0:56.7	She's the founder of Lux Unfiltered and Tan Lines.
1:00.2	Lux Unfiltered, if it sounds familiar, it's probably because I talk about it all the time.
1:05.2	It's my favorite self-tanner.
1:08.0	I mix it with my moisturizer, also from Lux Unfiltered, and it's just this like constant gradual kind of glowy tan I'm
1:15.9	absolutely obsessed I've been using it forever so I was really excited to talk to her
1:20.0	about how she transitioned from blogger, influencer, to entrepreneur and brand owner.
1:27.6	And I just found this conversation to be so refreshing because she talks about how she is kind of struggling to find her place in
1:36.8	social media right now and struggling with what she wants to share and how she wants to share it and what her focus is and we talk about
1:46.0	like what is social media want from us I think a lot of people feel this way and obviously
1:50.4	it's not going anywhere but it feels like a lot of people are caught up in the
	...

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