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the bossbabe podcast

23. The 5 Stages of a Customer Journey, Identifying Your Exact Ideal Client & BossBabe Business Growth Secrets

the bossbabe podcast

Natalie Ellis

Entrepreneurship, Education, Marketing, Self-improvement, Business

4.9 • 2.6K Ratings

🗓️ 24 July 2019

⏱️ 23 minutes

🧾️ Download transcript

Summary

In this week’s episode, BossBabe’s own co-founder and co-CEO, Danielle Canty, is sharing her most valuable insights into building and strategically executing on a successful customer journey within a brand or company. You’ll learn the secrets behind what helped Natalie and Danielle build BossBabe to what it is today, what has been pivotal to the company’s growth, and what they wished they knew when starting out. Customers are the most vital thing for any business to have. For this reason, Danielle dives deep into putting yourself in your customer’s shoes and identifying who your ideal client is. She discusses how to understand your target demo and identify their pain points, so you can build a product or service that provides a solution that resonates with them. Danielle will walk you through how to nurture your client through the 5 stages of a customer’s journey and show you how to lead with value to drive community. You’ll leave with so many takeaways you can implement within your own business to ensure a sustainable model that consistently meets and exceeds your customer’s expectations. This episode is brought to you by the Insta Growth Accelerator, a 12-week accelerator designed to show you how to grow and monetize your Instagram account. Discover how to grow your audience on Instagram by 10,000 ideal clients in 30 days: bossbabe.com/ig-growth.

Transcript

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0:00.0

If you are so focused on the

0:06.6

If you look after the customers, the pennings look after themselves.

0:09.9

If you are so focused on revenue and you're just so focused on the numbers, I personally

0:16.1

feel that's when businesses don't succeed because you don't care enough about actually

0:20.0

what you're offering.

0:22.0

Really consider how you and your business are helping your

0:26.5

potential clients and prospects through these five stages and how you're

0:30.6

nurturing them round and creating this circle.

0:33.2

This episode is brought to you by the Boss Babe Inst Growth Accelerator,

0:40.4

a 12 week program designed to help you grow and monetize your Instagram

0:44.0

account. If you're ready to grow your audience with your absolute ideal clients

0:48.0

who are throwing their credit cards at you, then listen up. I've created a

0:51.6

completely free 90-minute training to show you how to do

0:54.6

exactly that. I'm taking you through the step-by-step strategy to attracting

0:58.7

10,000 ideal clients as followers over the next 30 days.

1:03.0

If you know that growing your audience with ideal clients who can't wait to buy from you would completely change the game,

1:09.0

then this training is for you.

1:11.0

As I said, it's totally free.

1:12.0

I just recommend turning up with a journal

1:14.0

and getting rid of all distractions as we waste no time getting into the

1:18.2

nitty gritty specifics. You know that I love specifics. To get started with the

1:22.2

training just head to

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