#2297 - Q&A: “How can I market my online yoga course?”
Side Hustle School
Chris Guillebeau
4.7 • 3.3K Ratings
🗓️ 16 April 2023
⏱️ 5 minutes
🧾️ Download transcript
Summary
In this episode, a yoga instructor looks to expand her business beyond the confines of her local studio. But how can she compete with so much free content?
Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
Show notes: SideHustleSchool.com
Email: team@sidehustleschool.com
Be on the show: SideHustleSchool.com/questions
Connect on Instagram: @193countries
Visit Chris's main site: ChrisGuillebeau.com
Read A Year of Mental Health: yearofmentalhealth.com
If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼
Hosted on Acast. See acast.com/privacy for more information.
Transcript
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| 0:00.0 | How can I market an online yoga course? That's the question we're going to take today. |
| 0:15.6 | Here on Side Ussel School, welcome by the way my name is Chris Gillibov. Thanks for tuning |
| 0:19.7 | in wherever you are in the world. We have an amazing community of folks from so many |
| 0:24.1 | different countries, so many different parts of the world. All united with the goal of |
| 0:28.1 | making extra money without quitting your job. Or perhaps making enough money so that |
| 0:32.4 | you can quit your job. That's good too. In this episode, as mentioned, we're going to |
| 0:37.5 | address a question from Maria. She is a yoga instructor looking to expand her business |
| 0:42.3 | beyond the confines of her local studio, which conveniently leads to her question about |
| 0:46.8 | marketing an online yoga course. That said, with the rise of so many online courses and |
| 0:51.9 | a plethora of free resources available, plethora, that just means like a lot. There's a lot |
| 0:57.2 | of free yoga videos out there. Maria is facing the challenge of marketing her course effectively |
| 1:02.1 | and competing with all that free content. We're going to explore a couple strategies for |
| 1:06.3 | promoting and differentiating that online course. If you're seeking to broaden your reach, |
| 1:11.0 | perhaps boost your online business or get your new online business off to a good start, |
| 1:16.1 | whatever it is, this discussion will be helpful. At least that's my goal. All in a short |
| 1:20.0 | period of time, detailed question and my answer coming right up. |
| 1:23.9 | Hey, I'm Maria, a yoga instructor who wants to expand my business beyond my local studio. |
| 1:38.0 | I've created an online course that teaches students how to practice yoga at home, but |
| 1:42.8 | I'm struggling to get enough sales to make the course profitable. My question is, how can |
| 1:47.7 | I market my online yoga course to a wider audience? What strategies can I use to increase |
| 1:52.9 | sales and engagement? In particular, I don't know how to compete with all the free yoga |
| 1:57.2 | streams that are available on YouTube and elsewhere. |
... |
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