227. Crushing your Self Storage Goals in 2024
Self Storage Income
AJ Osborne
4.9 • 591 Ratings
🗓️ 9 January 2024
⏱️ 39 minutes
🧾️ Download transcript
Summary
Starting over every since year (New Year, New Me) can actually be a bad thing. Why? Because resetting your own progress can actually lead you to regress, not progress. I
n this episode, AJ and Conner talk about how to CRUSH your storage goals in 2024. We started out with a facility FIRE. Without our strategic approach to handling crises based on our past experience, it could have been a disaster.
The article we talked about: https://usinsider.com/when-disaster-strikes-aj-osbornes-blueprint-for-self-storage-resilience-in-response-to-cleveland-fire/
It's SO important to reflect and analyze your own goals and progress, so you don't make repeated mistakes. So what's the best balance between analyzing for improvement, and at what point does it negatively impact your goals?
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Transcript
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| 0:00.0 | I don't really do New Year's resolutions and stuff because for me, I'm not starting a new me. |
| 0:07.2 | New Year, new me. |
| 0:08.1 | No, no, that's actually the worst thing you could ever do, right? |
| 0:11.8 | You don't want to be constantly starting over. |
| 0:14.2 | Instead, it is a time to reflect back on the things that went wrong and what went right, not emotionally, |
| 0:22.9 | and then make the adjustments needed. |
| 0:31.4 | Welcome everybody to self-storage income, and we are talking about crushing your storage goals in 2024. Now there's two sides of this |
| 0:43.1 | that we will talk about. The first side is maybe the acquisition side, like so actually getting |
| 0:48.5 | facilities right and progressing on the asset side, but then also the operation sites and tackling goals and really moving forward |
| 0:57.1 | through 2024 to maximize your facility. But we're going to start off, first of all, on the |
| 1:05.3 | actual process, some of the things that we talk about do. But more importantly, our new year kicked off. |
| 1:12.7 | Very interesting, the first day of the new year. Connor, why don't you tell them how our new year |
| 1:17.8 | kicked off in our storage business? Yeah, I mean, just yesterday. Yeah, January 1, man, get a call |
| 1:24.0 | late in the evening. And it turns out we had a facility fire going on at one of our |
| 1:28.3 | facilities here just happened to be one of our local facilities so ran over there with the team and |
| 1:33.4 | got everything worked through and just went through our SOPs and working through that a little bit today |
| 1:38.1 | and no interesting how things just are smooth and then suddenly something happens and it's funny because it's like |
| 1:45.0 | man it's like setting the tone for the year right like starting off of the fire but um it's not it's not like |
| 1:51.3 | any other it's just any other day you know it's it's going to happen it's not a matter of if um it's when |
| 1:58.4 | and it's funny enough because we just had an article that you kicked out on being prepared |
| 2:03.5 | for fires and what the SOP is for that. |
| 2:05.6 | And here we are, literally a couple weeks later, man, and working through that exact |
... |
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