Let's go ahead and acknowledge out of the gate that email marketing can feel overwhelming.

Trust me, I get it.

What platform do you use?

What's the difference?

What kind of emails do you send out?

How do you get people to sign up?

How often should you email your list and is it even worth the time and

effort? Don't people get tired of spam and ignore emails anyway? Why even bother?

That's exactly what we're going to talk about today.

Hey everyone and welcome to Business Boot Camp.

I'm Christie Wright, best-selling author, certified business coach, keynote speaker,

and most of all, your bossy big sister,

here to give you the practical steps you want and the tough love truth you need to succeed.

Let's dive in.

All right, y'all, I have a confession.

I have hundreds of books in my office and I don't do anything with them.

Hundreds. Hundreds of books that I have not read and do not read and I used to have this really bad habit of enthusiastically buying books and then never actually reading them.

I put them on my bookshelves.

If you've ever seen me do a Facebook live from home

and you see those books shelves in the background,

you have seen these books.

So of course I had great intentions,

...