I've been using AI wrong for months, and I'm willing to bet you have been too.

See, most people think AI is about speed, like getting your content created faster,

creating more content, more output, and all of that is true.

But there's also a trap.

The mistake isn't using AI, it's treating AI like a content factory instead of a

thinking partner. Today, I'm showing you the one mistake that kills the quality of your content

that you're producing using AI. And more importantly, how to fix it so that your AI generated

content actually sounds like you. See, if you're using

AI but your content feels too generic or robotic or more AI-like, then this episode will change

everything. Welcome to Marketing Your Business. I'm Stu McLaren, co-founder of membership.io,

and author of Predictable Profits.

Now here's the truth.

You are one great marketing idea away from transforming your business.

One strategy can be the difference between struggling and thriving, between a business that drains you and one that fuels your life.

Every episode, you're going to get specific tactics you need to build your

audience, attract more customers, and scale your business, all without the burnout. These are real

strategies, real numbers, real behind the scenes. Buckle your seatbelts, my friend. Let's go.

All right, so here's what happened. A few months back, I was using AI just like most people.

My primary use case was for producing content. And I've shared before that my AI tool of preference isn't chat GPT. It's actually clawed. And I had built all these amazing Claude skills and created these great prompts. And I was turning out social posts, emails, outlines. I thought I was

winning. Then I got a message that really stung. Somebody that I follow who has a large following

reached out to me on Instagram asking for help with his membership. And the fun part is I follow this

person. I love them. I love their content,

...