223: [On Air Coaching] Should I Launch a Podcast? with Dr. Blair Thielemier
The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix
Natalie Eckdahl
4.8 • 630 Ratings
🗓️ 28 June 2016
⏱️ 83 minutes
🧾️ Download transcript
Summary
In today’s episode, Natalie coaches one of her clients, Blair Green Thielemier, PharmD, about whether or not she should launch a podcast. Blair works full time as a pharmacist and is the founder of Pharmapreneur Academy, an online teaching platform that guides pharmacists entrepreneurs through the process of building a pharmacy consulting business. She is also the author of How to Build a Pharmacy Consulting Business and guest host on the Pharmacy podcast.
Blair shares how she launched her online business while balancing a full-time job and a young family.
Even if you don’t plan to launch a podcast, the principles Natalie shares in this episode can be applied to launching any type of program in your business.
Skip straight to the PODCASTING conversation at time stamp 25:00.
Key Takeaways:
[6:23] Natalie introduces Blair Green Thielemier.
[7:41] What Blair was like as a little girl.
[10:35] Blair shares what she does as a pharmacist consultant and coach.
[14:10] Natalie shares Blair’s success in building a minimum viable business.
[18:13] How is one-on-one work beneficial to your business?
[19:12] Blair talks about her different streams of income.
[20:22] Are you using the right social media strategy for your business?
[21:42] Why it is important to build an email list from the beginning.
[25:45] Should Blair launch a podcast?
[30:35] Natalie shares how she consciously choose to change her podcast to align with her business goals and the work that goes on behind podcasting.
[41:40] Blair quizzes Natalie on how she prepares for a podcast.
[43:06] How might a sponsored podcast vary from a typical podcast?
[47:05] Natalie recommends that Blair start with a podcast that relates to her current business or to her future business goals.
[50:05] Blair shares an experience that made her want to start her own podcast.
[51:08] How podcasting can be used as a networking tool.
[52:12] Natalie encourages Blair to be intentional with starting her podcast and shares ideas for getting started.
[56:13] Natalie addresses specific questions Blair has about launching a podcast.
[1:03:41] Understand your audience and cater your podcast to their needs.
[1:06:05] Blair shares some of her hesitations with launching a podcast and gets advice from Natalie on interviewing skills, strategy, opportunity cost, branding, and hardware.
Mentioned in this Episode:
BT Pharmacy Consulting Website
Blair’s book, How to Build a Pharmacy Consulting Business
Work with Natalie
If you are struggling in your business and don’t know what to focus on or if you have a business or new product idea and just want someone else to bounce the idea off of,
I would love for you to book a 90 minute strategy session with me. There is no long term commitment and it is the most affordable way to work with me.
I do these with entrepreneurs at all stages and have also been working with podcasters who want to align their podcast to their business or find a way to monetize their podcast.
Click here: Bizchix.com/workwithme
This content originally appeared on BizChix.com.
Transcript
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| 0:00.0 | This episode is brought to you by my strategy sessions. They are my favorite way to work with new clients. |
| 0:05.6 | We spend 90 minutes together on a video call and cover three big topics in your business that you need help with. |
| 0:12.7 | You will leave with clarity, focus, new ideas, and an action plan. Go to bizchicks.com and click on the Work With Me tab to learn more. That's B-I-Z-C-H-I-X.com. |
| 0:24.8 | Click Work With Me. She's busy juggling her own internet business. A tween? Whatever. A toddler. |
| 0:34.2 | An infant. A Labradoodle. And her husband. What's for dinner, sweetie? In her spare time, |
| 0:41.0 | she talks to successful female entrepreneurs and a few cool dudes about their journey and how they |
| 0:46.8 | make it all work. Welcome to the Biz Chicks podcast with your host, entrepreneur, MBA, and mom. |
| 0:54.6 | Natalie Eckdahl. |
| 0:56.3 | Hey there, BizChicks. |
| 0:57.5 | I hope you're having a wonderful day, and I am grateful that you are listening today. |
| 1:02.9 | If you have never subscribed to the show before, will you either click subscribe in your |
| 1:07.4 | podcast app or go to bizchicks.com slash iTunes and click subscribe. The more |
| 1:13.1 | subscribers and ratings and reviews I have helps me rank better in iTunes. And that means that when |
| 1:19.5 | someone is searching for a new show, I am more likely to pop up. So thanks Bizchicks for subscribing |
| 1:25.7 | and sharing the show with your friends. I am sending a huge |
| 1:29.0 | virtual hug to you right now. So just pause and let me hug you. Okay, there we go. We're settling |
| 1:34.6 | into summer here at the team Ekdahl household. And it always throws me off when the family schedule |
| 1:41.8 | changes. So the school year ending, which is what just happened, |
| 1:45.9 | and the school year starting, which is going to be happening again to me soon before I know it, |
| 1:51.8 | those both kind of just caused me to feel a bit unsettled until we get into a new routine, |
| 1:57.3 | like a new family routine. So for example, my daughter, you know, doesn't need to go to |
| 2:01.0 | school anymore. I have a daughter that's 14, a son that's four, and my little guy is 21 months. |
... |
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