I have a quick but important ask. As you're probably aware, Green Dreamer is an independent

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We need your direct support in order to continue this podcast.

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You can look at, say, 10 carbon neutral announcements and find 10 different definitions

of what carbon neutrality is. That's one of the reasons why we launched the platform

and why we launched the climate neutral certified label, because we think that there needs to be

more standardization. There are quite a few labels for conscious consumers to look out for today, like organic, fair trade, and so forth.

But seeing the importance of decarbonizing our economy, Austin Whitman helped to start and currently acts as the CEO of Climate Neutral, which is a new platform helping brands to measure,

reduce, and offset their entire carbon footprint in a comprehensive manner. And by doing so,

...