#2199 - Q&A: “How to make a killer sales page?”
Side Hustle School
Chris Guillebeau
4.7 • 3.3K Ratings
🗓️ 8 January 2023
⏱️ 6 minutes
🧾️ Download transcript
Summary
Today’s caller is looking to create a sales page that converts well. They want to overcome the objections of anyone who looks at it with interest yet skepticism—which is how most of us feel when we’re thinking of buying something. Let’s give them some tips!
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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
Show notes: SideHustleSchool.com
Email: team@sidehustleschool.com
Be on the show: SideHustleSchool.com/questions
Connect on Instagram: @193countries
Visit Chris's main site: ChrisGuillebeau.com
Read A Year of Mental Health: yearofmentalhealth.com
If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼
Hosted on Acast. See acast.com/privacy for more information.
Transcript
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| 0:00.0 | Have you ever been caught out by payments you've forgotten about? |
| 0:03.2 | Join over 2.5 million customers who are already using the Lloyd's Bank Upcoming Payments tool on our app. |
| 0:09.8 | It gives you early sight of regular payments that are due to leave your account in the next 31 days |
| 0:15.8 | to avoid any surprises. |
| 0:17.8 | It's just one of our many useful tools that can help you stay on top of your money. |
| 0:22.4 | To find out more, go to Lloyd'sbank.com forward slash cost of living. |
| 0:27.0 | Lloyd's Bank by your side. |
| 0:41.0 | Today's caller is looking for some tips on making a killer sales page. |
| 0:45.0 | What is a sales page is a page that is selling an offer. |
| 0:49.0 | You probably know this as a consumer. |
| 0:51.0 | You're surfing around online and you come to a page that's trying to sell you something. |
| 0:55.0 | Some kind of product or service that is a sales page. |
| 0:58.0 | There's a buy button. |
| 0:59.0 | Everything about the page is designed to get you to click that buy button and follow through on your transaction. |
| 1:04.0 | A killer sales page, a really good one, is one that converts well. |
| 1:08.0 | You're number one goal with such a page when you're designing it, when you're making it for your own offer. |
| 1:13.0 | Number one goal is to increase conversion and overcome the objections of anyone who looks at it, |
| 1:19.0 | anyone who looks at it with interest yet skepticism. |
| 1:22.0 | Which, if you think about it, that's how most of us feel when we are thinking of buying something. |
| 1:26.0 | Like we are interested, but we are also skeptical. |
| 1:29.0 | We're like, I've got these objections. |
| 1:31.0 | It's the goal of the sales page, the job, the responsibility of the sales page to overcome those objections |
... |
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