216. Buying Back In

The Kristen Boss Podcast

Kristen Boss

Business, Education, Entrepreneurship, Marketing, How To

4.9 • 751 Ratings

🗓️ 17 June 2024

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Are you the person who's constantly looking back at what your business once was? Wishing for the days when making a sale felt effortless, when your warm market connections seemed to be enough? The truth is, things have changed.

In today’s episode Kristen delivers the hard truth about tapping into your cold market and asking the crucial question… are you still bought into this business, even knowing it's different, hard, and outside of your comfort zone?

Let’s look at a few highlights:

Wishing for the old business creates resistance to your now. If you compare the present day team and business to the past, we are in a different landscape.
One of the significant shifts in network marketing is the transition from warm market messaging to cold market engagement. The people you once relied on—friends, family, acquaintances—might not be enough to sustain your business anymore.
If your customer base isn't yielding the same revenue, it's a sign that you need new eyes on your products.
It's not enough to show up only when you're desperate or feeling scarcity. True success comes from being consistent, no matter the circumstances.
Buying back in means embracing the changes, adapting your strategies, and continually selling yourself on the value and potential of your business.

Let's be real: this isn't your old business anymore. The landscape has changed, and clinging to the past won't drive your success in the present. It's time to decide—are you in this business or not? Are you ready to stop making excuses, adapt to the new reality, and put in the work?

The future of your business depends on your ability to evolve. It's time to stop dwelling on what used to be and start building what can be. Get out of your comfort zone, engage with the cold market, and commit to your business.

Join the Content to Conversations 7 Day Challenge for Social Sellers now and learn how to post to your followers to create awareness, curiosity, and desire---which will lead to more conversations. Join today and start immediately. See you there!

Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question

Transcript

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0:00.0	Hey there. I know if you're like a lot of my listeners, you're listening here week after week,
0:09.5	maybe binging my podcast and trying to take all the notes and really implement it into your
0:14.5	business. But here's the thing. There's something between knowing what to do and actually doing
0:19.1	and following through and trying to piece everything
0:21.3	together on your own. Well, you don't have to do that. I don't want you struggling any more than you
0:25.3	have to be, which is why I want you to check out the hub. The hub is the ultimate place for you
0:29.5	to learn the foundational habits and skills such as connecting, building relationships,
0:34.3	writing content, and how to sell without filling icky in the online space.
0:38.4	It is the ultimate place for you to learn the sustainable habits and business skills in the
0:42.8	social selling space. The other offer you need to look at is if you are ready to expand into
0:47.5	your cold market, grow your audience, learn the skills of lead generation, talking to a target
0:52.3	market, and learn sustainable business strategies
0:54.6	that really are evergreen, no matter what business model you're in, you're going to want
0:58.6	to check out the Social Selling Academy. The links are in the show notes. Of course, we have all
1:02.5	kinds of testimonials because I've helped thousands of students just like you. So be sure to
1:06.6	check that out. Now, back to the unknown.
1:36.3	You are listening to the Christenbas podcast.
1:39.3	I'm your host, Kristen Boss.
1:41.3	As a best-selling author and performance coach, I'm on a mission to share about
1:45.2	sustainable and purposeful approaches to both business and life. Each week, I bring relevant
1:50.6	topics that I believe are necessary to create a life of purpose, significance, and meaning.
1:56.9	Entrepreneurship is about so much more than growing your bottom line. It's about who you are becoming in the process and building a life that is truly extraordinary.
	...

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