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Cubicle to CEO

215. 4X Your Number Of Speaker Bookings By Repurposing Podcasts In Your Pitches

Cubicle to CEO

Ellen Yin

Business, Marketing, Entrepreneurship

5.0580 Ratings

🗓️ 9 October 2023

⏱️ 59 minutes

🧾️ Download transcript

Summary

You’ve heard you need to repurpose your content countless times before, but we doubt you’ve thought to use your podcast content for this purpose. Joining us today is Kim Rittberg, ex-media exec at Netflix, Us Weekly, and People Magazine, and host of The Exit Interview. Kim’s case study reveals her unique strategy for booking more paid speaking engagements by creatively positioning her existing podcast content in her email pitches! This pitch approach 4Xed the number of speaking gigs she booked this year alone. Keep listening to find out how Kim scored her first keynote and how to leverage your podcast content - whether on your own show or guest interviews on other people’s podcasts - to get booked on more stages! View the transcript for this episode at: https://otter.ai/u/di3peFUDCIwWRTv_ZJFRXNs41hA?utm_source=copy_url Thank you to our sponsor! Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen Connect with Kim: 5 Ways to Use Videos + Podcasts to Get Speaking Gigs & Clients! https://www.kimrittberg.com/ceo Listen to The Exit Interview with Kim Rittberg here: https://link.chtbl.com/NQd2mLmU https://www.kimrittberg.com/ https://www.linkedin.com/in/kimrittberg/ http://youtube.com/@kimrittbergcontent?sub_confirmation=1 http://instagram.com/kimrittberg/ Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz If you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to Cubicle to CEO, episode 215. You've heard you need to repurpose your content

0:05.4

countless times before, but I doubt you've thought to use your podcast content for this purpose.

0:10.7

Joining us today is Kim Rittberg, ex-media exec at Netflix, Us Weekly, and People magazine,

0:16.4

and host of the exit interview. Kim's case study reveals her unique strategy for booking more

0:21.7

paid speaking engagements by creatively positioning her existing podcast content in her email

0:27.8

pitches. This pitch approach four-axed the number of speaking gigs she booked this year alone.

0:34.1

Keep listening to find out how Kim scored her first keynote and how to leverage your

0:38.7

podcast content, whether on your own show or guest interviews on other people's podcasts,

0:43.9

to get booked on more stages. Welcome to Cubicle to CEO, the podcast. I'm your host, Ellen Yin.

0:54.1

I quit my job without a backup plan

0:55.9

and bootstrapped my first $300 freelance project into $2 million in revenue by age 28.

1:02.3

On this show, you'll hear weekly case study interviews with leading entrepreneurs and CEOs

1:06.9

who share one specific strategy that successfully grew their business revenue.

1:12.1

Skip the expensive and time-consuming learning curve of testing everything yourself

1:16.2

by borrowing what actually works from the best and brightest mentors.

1:20.5

You'll also get a front row seat to my founder's journey through transparent income reports

1:25.0

and behind the business solo episodes.

1:29.0

Subscribe now so we can grow together every Monday. Hey friends, I'm so excited to welcome a longtime loyal listener of

1:40.7

Kewa Kolda CEO to the podcast. Hello, Kim. Thank you for being here.

1:45.5

Thank you for having me. I'm excited to be here. Kim is wearing a gorgeous magenta jumpsuit,

1:50.3

by the way. She got all dressed up just for us. So we're honored. If you're watching this on

1:54.3

YouTube, you can get a sneak peek of her outfit. Looking fabulous. Kim, you have such an

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