#21 Ryan Holiday - Ego, Idols & The Dangers Of Workaholism

Ctrl Alt Delete

emma gannon

Authors, Wellbeing, Arts, Books, Social Media, Creativity

4.6 • 1.1K Ratings

🗓️ 11 July 2016

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

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Summary

He is a media strategist, the former Director of Marketing for American Apparel and a media columnist and editor-at-large for the New York Observer.Holiday has also written for Forbes, Fast Company, The Huffington Post, The Columbia Journalism Review, ThoughtCatalog, Medium.com and the New York Observer, where he is the media columnist.In July 2012, Holiday's first book Trust Me, I'm Lying: Confessions of a Media Manipulator was released by Portfolio/Penguin. It debuted on the Wall Street Journal bestseller list. Holiday’s second book was Growth Hacker Marketing. The book attempts to show how traditional marketing efforts (billboards, press releases) are no longer the most effective, and why growth hacking is cheaper and more effective in today’s market. It was named one of Inc. Magazine's top 10 marketing books of 2014. Holiday’s third book The Obstacle Is The Way was published in 2014, The book has sold more than 100,000 copies. Now, i’m here to talk to Ryan about his 4th book, Ego is the enemy.Ryan has a monthly newsletter where he gives 10 amazing book recommendations which has over 55,000 subscribers currently.

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Transcript

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0:00.0	Hi I'm Emma Gannon and this is Control Alt Delete the podcast with the same name as my book
0:04.7	where every week I interview different people who are in the creative industries who inspire me a lot with their work online.
0:11.8	Today's guest is Ryan Holiday who I have admired for so many
0:15.9	years. I've just followed his work for a long time and just find everything that he talks
0:21.3	about, very timely, very topical and just kind of like on the
0:24.7	pulse in general. He's a major strategist he's the former director of marketing for American
0:29.9	apparel he had that job when he was really young I think around like 22 23 which was incredibly
0:35.8	impressive and he was always writing on the side as well for so many publications.
0:41.4	He is now the media columnist and editor at large for the New York
0:44.2	observer and throughout his career he's written for Forbes Fast Company, Huffington Post,
0:50.7	Thought Catalog, Medium and just so many more. He writes a lot and I find how
0:56.5	prolific he is in his career really inspiring. So he's also the author of four books. Ryan's first book is Trust Me I'm Lying, Confessions of a Media Manipulator and was all about the sort of things that he would do during his PR career to get attention in sort of good and bad ways. He debuted on the Wall Street Journal Best Seller
1:15.2	List and then released his second book, Growth Hacker Marketing, which kind of
1:19.6	shows how traditional marketing like billboards and press releases are no longer working
1:23.8	and writes about all the things that you can do instead, like growth hacking.
1:28.5	So his third book is Obstacle is the Way and was Inc magazine's top 10 marketing books 2014 I absolutely love
1:35.8	that book and the book has sold over a hundred thousand copies to date so today
1:40.1	on this podcast I'm here to talk about Ryan's fourth book called Ego is the Enemy.
1:44.9	It's all about how having a big ego is basically kind of could be a downfall and how to be
1:50.4	a good person in the world we live in.
1:52.8	I just hope you love this episode as much as I did talking to him.
1:55.4	I think he is so clever and intelligent and I learned a lot from it.
	...

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