You only promote people to the next level when they actually consistently already demonstrated

that they can operate successfully at that level for a long period of time.

And if they haven't done that, don't promote them because actually promoting them when it's

premature, it's worse for them.

Because at that next level, they will be calibrated compared to the group of

people, the whole cohort of people who are already operating really well on the next level.

And if you promote them prematurely, it's actually going to be really bad.

You are listening to 20 Product with me, Harry Stebbings. Now 20 Product is the monthly show where we

sit down with the best product leaders to unpack

their tips, tactics and strategies to scaling incredible product teams.

Today we sit down with Maria Angela Doe, one of the product OGs having spent close to a decade at Meta,

working on some of the largest products such as as Facebook groups, which has 2 billion users,

events, profile and search. Before that, Maria led the Facebook app monetization team, driving billions of dollars in revenue.

And today, Maria is the chief product and technology officer at the European Unicorn Personio.

But before we dive in, this episode is brought to you by Pendo, the only all-in-one product

experience platform for any type of application.

Pendo helps you get your users to do what you want them to do.

With Pendo, you get everything from analytics, in-app guidance, session replay, mobile

features, feedback management and road mapping, all working

together seamlessly. It's built specifically for creating exceptional product experiences,

and it's trusted by more than 10,000 companies, including the world's largest community of

product managers, mind the product. Want to see how Pendo can work for you? Head to Pendo.io slash 20 Product-Dash podcast and get started with Pendo's free product.

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