If you've ever been in a situation where you feel like you should be attracting a heck of a lot more people to your offer,

but it feels like an uphill battle, this episode is for you because I got a question recently about how do I attract more buyers?

So I broke it down and I've decided to share it with you. Let's go.

Marketing your business is for you, the business owner,

who has a product, a service, or a message that you believe in.

My name is Stu McLaren and each week we'll take a behind-the-scenes look into the real world marketing tactics and strategies

for getting what you have in front of a lot more people.

Thanks for spending some time with me today.

Now let's get started.

Well, hello, my friend.

It's me, Stu here for you, and we are back for another episode of the Marketing Your

Business podcast.

Today, I want to talk to you about streamlining your offer, because when you streamline

your offer and your messaging, you are going to

skyrocket your business. Now, I come and share this message from experience because back in the

day, let's say rewind, I don't know, five or six years ago, I was trying to serve all business

owners with all things marketing.

And I was very broad and it was very difficult and it was very hard to be able to break through and really stand out in the marketplace.

And a good friend and mentor of mine, Reed Tracy, from Hay House, which is a big publishing company,

he was the one that really guided me and

encouraged me to lean into membership sites. And his rationale was simple. He said,

Stu, look, you've been helping people with this specifically for years. This is your bread and

...