#2076 - Q&A: “One-page business plan: what is the essential info?”

Side Hustle School

Chris Guillebeau

Business, Small Business, Careers, Entrepreneurship,, Side Hustle, Entrepreneurship

4.7 • 3.3K Ratings

🗓️ 7 September 2022

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

I once published a one-page business plan that a lot of people have used and referred to over the years. Today, our caller wonders: what is essential about this plan? Can you really explain an entire business in a few paragraphs?

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Transcript

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0:00.0	How did you get to know your business?
0:02.0	How did you get to know your business?
0:04.0	How did you get to know your business?
0:06.0	How did you get to know your business?
0:08.0	Long, long ago, I once published a one-page business plan.
0:12.0	I believe it was in the $100 startup, one of my early books.
0:16.0	That business plan has been used over the years by lots of people, which is really cool
0:20.0	because my goal in doing that was to simplify the process of thinking through
0:24.0	what makes a business, which really is quite simple, a product, a buyer.
0:29.0	A way to exchange money for goods.
0:31.0	That is what makes a business.
0:33.0	A lot of people feel intimidated, or they think business is entrepreneurship
0:37.0	with a capital E that they saw in Shark Tank or something.
0:40.0	Obviously, you can make something complicated, but wouldn't be better to make it simple.
0:45.0	So that was what the whole motivation was for that one-page business plan, which is free online.
0:49.0	By the way, if anybody is interested in it, one of our collars is wondering about that business plan
0:53.0	is it still relevant?
0:55.0	It's been a number of years.
0:56.0	And also, what is essential? Like, how is it possible to devise an entire business idea on less than one page?
1:02.0	That's what they're wondering. I think his name is Craig.
1:04.0	In fact, it's possible with even less than a page.
1:06.0	But I'll get into that in my answer coming up after this quick message from our sponsor.
	...

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