4.7 • 1.6K Ratings
🗓️ 15 December 2016
⏱️ 24 minutes
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I’d like to introduce some of the characters in my latest book Buy Buttons, and also give you a sample of the audiobook version I recorded.
I knew I wanted to create an audiobook for this title, because Audible is yet another “Buy Button” marketplace for me to test out, and because I’ve heard audiobooks can actually perform really well for authors.
Note: If you’re new to Audible, you can get Buy Buttons and another title of your choosing free!
But even for someone who’s been editing audio for the last 3.5 years on this podcast, it was quite a challenge to get the book recorded and approved for sale. In fact, it was rejected by Audible 4 or 5 different times for various reasons.
Just reading my own words without messing up and with intonations that made sense was hard enough!
That put a little damper on my timeline, as I’d hoped to get it out much closer to the launch date of the Kindle and paperback editions. Still, now that the audiobook is approved, it’s already been selling well with very little promotion.
In this episode I share the full introduction to Buy Buttons plus you’ll meet a few of the side hustlers I connected with during the writing process.
As you know, most business books follow a familiar format: big picture thesis, supported by case studies and examples. Feeling no need to reinvent the wheel, Buy Buttons follows this formula as well. The big picture thesis is that the fastest way to earn extra money is to go where money is already being spent: the hundreds of peer-to-peer marketplaces.
I was able to source several stories from The Side Hustle Show archives and the blog archives to back that thesis up, but still had a bunch of gaps to fill in.
For those, I turned to HARO, the Side Hustle Nation Facebook group and email list, and even reaching out to the marketplaces directly to see if they had any successful sellers I could potentially feature.
Full Show Notes: Go Where the Cash is Already Flowing
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| 0:00.0 | Side Hustle Show 2006, go where the cash is already flowing. |
| 0:03.6 | Welcome to the Side Hustle Show |
| 0:07.0 | where aspiring part-time entrepreneurs learn how to turn their |
| 0:10.1 | side hustle dreams into reality. Because your 9 to 5 may make you a living but |
| 0:15.3 | your 5 to 9 makes you alive and now your host Nick Loper. What's up, Nick Loper here? Welcome to the Side Hustle show, |
| 0:28.6 | Special Solo Show for you today because I want to introduce some of the |
| 0:31.8 | characters from my |
| 0:33.3 | latest book by buttons and also give you a sample give you a taste of the |
| 0:37.4 | audiobook version I recorded you can check out all the formats of the book at |
| 0:41.3 | by buttons book dot com and if you're new to audible you can actually get the audio book version for |
| 0:45.8 | free through side hustle nation dot com slash audible now a lot of business books |
| 0:50.3 | follow the the formula of thesis and then case study idea and then example. |
| 0:54.3 | Now given that's a tried and true formula I wanted to do the same for this project. |
| 0:58.4 | And the overarching theme of buy buttons is basically if you want to make extra money go where the cash is already flowing take advantage of the hundreds of pre-existing marketplaces of buyers and set up shop there |
| 1:10.2 | So I want to play the intro of the book for you and it's structured in a specific way to show |
| 1:16.2 | understanding of the problem, present a solution, explain why I'm in a unique position to solve |
| 1:21.1 | that problem, give some proof or examples of people I've already |
| 1:24.5 | helped, and then give a guarantee and a call to action. |
| 1:28.1 | So listen in for those elements as I roll the tape from the introduction to buy buttons. |
| 1:32.2 | It runs about 10 minutes, and I'll be back after that. |
| 1:36.4 | It was the best of times. It was the worst of times. It was the age of wisdom. |
| 1:41.5 | It was the age of foolishness. It was the age of wisdom, it was the age of foolishness. |
... |
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