Welcome to the how of business with your host, Henry Lopez, the podcast that helps you start, run, and grow your small business.

And now, here is your host.

This is Henry Lopez.

Welcome to this episode of the how of business.

Before we get started, I'd like to thank

one of our listeners, Brad in Flagstaff. Brad, thanks for being a listener of the Howa Business.

My guest today is George Cowell. George, welcome to the show. Thanks, Henry. It's great to be here.

Excited to have George with us. George since 2009 has been a

trusted, conscious marketing advisor to thousands of coaches, counselors, consultants, speakers, and

authors. His mission is to raise the marketing effectiveness of those who prioritize integrity,

compassion, and generosity in their business. And we'll chat about what he,

how he defines that. His specialty is helping people grow their ideal audience through

what he calls authentic online marketing, including social media,

webinars, online courses, and business productivity.

George helps his clients build authentic businesses, expand their visibility online,

stabilize their income, which is a key thing for all of us, and streamline their

business so that they can experience freedom and joy in their work, which is a key thing for all of us, and streamline their business so that they can

experience freedom and joy in their work, which is, again, what we're all looking for is

that balance. You can access many of his valuable free articles and videos. He really is all

about sharing information and content, and that'll become apparent as we get into the conversation.

He's got lots of free articles and videos about authentic marketing and joyful productivity

at his website at georgekow.com. That's georgek-a-o.com. As I mentioned, he's an author. He's the

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