4.7 • 1.7K Ratings
🗓️ 24 February 2020
⏱️ 8 minutes
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0:00.0 | Hey it's Marie Forleo and welcome to another episode of Marie TV and the Marie |
0:07.8 | Forleo podcast. Now if you've been itching to start a business, but you are overwhelmed with how to actually get started, |
0:16.2 | this one is for you. Today's question comes from Adena, who writes, |
0:21.3 | Hey Marie, I've recently left my job as a school counselor to become a parenting coach. |
0:27.0 | Now it's time to actually get out there and do it, but I feel tremendously overwhelmed and have no clue how to sign a client. |
0:34.0 | I understand you say to start before you're ready, |
0:37.0 | but there's only so much brainstorming and strategizing I can do. |
0:40.0 | I feel like I'm in a catch-22 where I can't sign clients without good marketing, |
0:45.5 | but I can't tweak my marketing without clients. Help! |
0:48.6 | Adena, this is a fantastic question. So first, a little bit of clarification here. Starting before |
0:54.4 | you're ready does not mean spending weeks or months brainstorming or |
0:58.7 | strategizing. No, it doesn't. What it does mean is training yourself to get out there and do the actual work |
1:06.0 | with real humans. And I gotta be honest with you, love, you do not need fancy marketing to get |
1:12.2 | yourself some clients and sorry, you are not in a catch-22. |
1:16.1 | I think you're just a little scared. And my darling, that is okay. |
1:20.6 | Look, we humans often learn best by example. |
1:23.4 | So here are two entrepreneurs who started before they were ready, so to speak, |
1:27.7 | so you can see exactly what that looks like in real life. |
1:30.7 | You up for it? |
1:31.5 | Good, let's go. So first, let's look at Lisa |
1:34.3 | Price, who's the founder of the natural hair care brand Carol's daughter. So Lisa |
1:39.1 | got her start in the 80s. She was playing with fragrances and essential oils in her kitchen in Brooklyn. |
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