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The Right Time with Bomani Jones

1996 Hip Hop Series: DJ Wally Sparks on How Outkast, UGK & Master P Took Southern Hip-Hop From Regional to Global | 03.03

The Right Time with Bomani Jones

Wave

Music, Sports, News

4.812.9K Ratings

🗓️ 3 March 2026

⏱️ 66 minutes

🧾️ Download transcript

Summary

In this episode of Bomani Jones 1996 Hip Hop Series, Bo and DJ Wally Sparks examine the origin of Southern Hip Hop that year.  First, they discuss the Geto Boys and how they were the genesis of Southern Rap.  Later, they break down Outkast's "ATLiens", how it differs from their first record, and the incredibly adult themes explored by two teenagers.  Finally, they examine the influences of No Limit & Master P on New Orleans and Three 6 Mafia on Memphis. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Ladies and gentlemen, welcome to the right time, a wave original.

0:09.6

My name is Beaumani Jones. Thanks for listening wherever you get your podcast.

0:12.7

Thanks for watching us on YouTube. Subscribe, like, rate us, review us, give us five stars.

0:18.4

You only give us four stars. I'm inclined to believe you are a

0:21.2

hater. It is Time Machine Tuesday. We are back with episode four on our series of the year

0:27.2

1996 in rap music. Joining us now. Check him out on Twitch, twitch.taddev. TV, DJ Wally Sparks.

0:35.4

That is, DJ Wally Sparks wearing that horrendous orange. Hey, hey, man. If you're watching on the video. Hey, hey, chill out, bro. I'm saying? Big one's better than burn thorns is all I got to say, baby. Hey, look, man, I don't even really engage in that burn orange activity so much, but I'm just saying, like, looking at it on the screen, I popped up. I was like, I wonder what shirt while he going to be wearing. And I had to start going like this and getting my eyes right because he got that traffic urge. Yeah, man. Shout out to the poverty, baby. Go balls. I got, you know what? I wonder what it's like. Like, think about this. Like, if you're a Lauren Hill fan, right? Mm-hmm. Lauren Hill was really cracking in 98, and it ain't really been shit popping since then, but you always got 98 and like... Yeah, but it's not like she keeps popping up. Like, she pops up since 98, but she don't pop up and give you like mediocrity post 98.

1:28.5

She just don't give you nothing, right?

1:30.1

And so you always got 98.

1:32.3

That's kind of like Tennessee football, except they be popping up mediocre.

1:38.1

Yeah, the struggle of being a Tennessee volunteer football fan is, is quite real.

1:46.1

We always have, as you so succinctly put, 1998, yeah, I'm saying. So, uh, so. You're like Nebraska. Like, y'all

1:53.4

used to be that. Now, I mean, I think, I think we still, uh, you know, we being us as

1:59.5

fans still have, uh, have faith that the, the ship can be turned around. I mean, Josh Hype was doing what he, what he, you know, what he can, or what he got. You know what I'm saying? So, but, you know, I'm still, I'm still, you know, still that rooting for all the guys getting in that checkerboard end zone, man. You know what I'm saying? Yeah, man. I remember Tennessee had four touchdowns in one game.

2:20.5

Speaking of nostalgia, we've been talking about the year 1996.

2:24.9

Now, the first episode, being my man, Jason England, we talked about the year of Tupac.

2:29.9

Then I talked to Wally about the, like, a look at some, hit singles from 1996, came back with

2:36.5

Jason where we talked about the East Coast, like the more commercial end of the East Coast in

2:40.6

96.

2:41.4

And now me and Wiley going to talk about what was going on in the South.

2:45.0

And it is a time where to truly discuss this, Wally, you had to be in the South because otherwise,

2:53.3

you're really wanting to get in hold of these records.

...

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