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Marketing Your Business - Marketing Strategies for Business Owners

199: 3 Ways To Drive More Consumption Of Your Content

Marketing Your Business - Marketing Strategies for Business Owners

Stu McLaren

Emailmarketing, Amyporterfield, Michaelhyatt, Marketing, Onlinemarketing, Stumclaren, Marketingyourbusiness, Business, Russellbrunson, Contentmarketing, Jeffwalker, Entrepreneur, Patflynn, Membershipsites, Listbuilding, Subscriptionsites, Passiveincome, Recurringrevenue

4.9664 Ratings

🗓️ 11 November 2020

⏱️ 13 minutes

🧾️ Download transcript

Summary

The reason we create content is we want to help people. So how do you ensure more people watch and listen? I'll give you 3 strategies in this episode.

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To get access to the full story and all the resources mentioned, visit MarketingYourBusiness.com/199

Transcript

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0:00.0

If you've ever published a piece of content on social media like Facebook, Instagram, YouTube,

0:05.7

or you've published it on a blog or a podcast or inside of a membership site or a free Facebook group,

0:11.3

and nobody is really consuming that content?

0:14.5

Well, my friend, you are going to love this episode because I'm going to walk you through

0:18.7

three very juicy strategies to drive more

0:22.1

consumption of your great content. Let's go. Marketing your business is for you, the business

0:29.8

owner, who has a product, a service, or a message that you believe in. My name is Stu McLaren,

0:34.7

and each week we'll take a behind the scenes look into the real world marketing tactics and strategies for getting what you have in front of a lot more people.

0:43.1

Thanks for spending some time with me today. Now let's get started.

0:49.8

Well, hello, my friend. It's me, Stu, here for you back for another episode of the Marketing

0:55.1

Your Business podcast. In this episode, this episode, we're going to talk about how you drive

1:01.9

consumption of your content. Because the fact of the matter is, if you and I are creating content,

1:06.8

whether it be for a podcast like this, the Marketing Your Business podcast, or a YouTube channel,

1:12.9

or a blog, or if we're putting out content for a free Facebook group or inside of our

1:19.6

memberships or courses or wherever we are creating and sharing our content.

1:24.9

We're doing it for a reason, right?

1:26.6

Like, we're putting it out there to help people,

1:30.6

to entertain people, to teach people. There's a purpose behind us putting this time, energy,

1:39.1

and effort into creating, right? Like, so in that, don't we want more people to actually consume it? Well, if the answer to

1:46.8

that is yes, then that's what this episode is all about. Because in our tribe community, we recently

1:53.5

had a number of questions that came up that were regarding like, how do I drive more consumption

1:58.4

of my membership content? And I got thinking about this,

...

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