If you have an online business, one of the biggest things that we have to do is create content.

Creating content is a way for us to share our voice, our message, with our audience and get it out there.

But it can also be so bloody confusing to think of like, what am I actually meant to create?

And then obviously that imposter syndrome creeps in, it can feel really challenging.

So I want to take you behind the scenes of

how I got started with creating content and what it looked like for me and like how this can be

simple. When I started the Female Entrepreneur Association, one of the first things that I began

to create for content was an interview series called How She Did It. Because in networking

and getting out there and connecting and having conversations with people, I realized that people

are really interested and love talking about themselves. So for me, I was like, okay, I want

to help bring women together. I want to inspire women. And I realized that if I interviewed

women and shared their stories on how they'd built

their businesses, it made them feel good because they were like, yeah, thanks for asking me.

I'd love to share my story with you, even though my website had zero traffic.

They liked to be asked. So it then got them interested in what I was doing and they wanted

to know more about what I was creating.

So I use LinkedIn and in-person networking to start asking women and saying,

oh my gosh, you've got like such an amazing story. I would love to share it. I would love to like interview you.

And so I would ask them like a series of really simple questions and I just published their articles on my website.

The people whose stories I published started sharing it with their audience.

And so people then started finding FBA and people started talking about my business because

they didn't want it to be published.

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