190: How to Create A Business As A Content Creator and Influencer (w/ Mattie James)

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

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4.8 • 1.8K Ratings

🗓️ 4 March 2020

⏱️ 70 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today in the guest chair we welcome Mattie James, a full-time content creator and the influencer behind MattieJames.com.

After being crowned Miss Liberia USA in 2009, Mattie started her blog as a hobby, but it was consistency and a great first hire that helped her grow her blog into the business it is today. She now creates lifestyle content for her blog, podcast and YouTube channel while working with brands like Samsung, TJ MAXX and J. Crew.

In addition to blogging, she has taught over 1,000 bloggers and entrepreneurs the business of blogging with her online courses and masterclasses.

In this episode, Mattie shares a ton of information about how to approach brand partnerships, the difference between a content creator and influencer, and how to share your story.

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Social Media Info

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Transcript

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0:00.0	To meet every single person on this planet is an influencer it's just whether or not they decide to use their influence
0:08.4	Everyone's it factor is their voice everyone has it factor again is whether or not you decide to use it. The way you choose to use your voice is in turn what shapes your influence.
0:20.0	You're listening to Side Hustle Pro, the podcast that teaches you to build and grow your
0:25.9	Side Hustle from Passion Project to profitable business.
0:29.7	And I'm your host, Nikala Matthew Zocome. So let's get started.
0:34.0	Hey, hey guys, welcome, welcome back to the show.
0:39.0	It's Nakela here, and today in the guest chair,
0:42.0	I have Maddie James.
0:44.0	Now, I can't believe that I have not had Maddie on the show yet
0:47.0	because she also has been an influential part of my journey.
0:51.0	When I was starting now in 2015, was another person that I look to to figure out
0:55.9	the blogging landscape, how do I make money blogging, how do I work with brands, all that good stuff?
1:01.9	So Maddie is a full-time content creator and the influencer behind
1:07.0	Maddie James.com. She creates lifestyle content for her blog, podcast, and YouTube channel while working with brands like
1:15.3	Samsung, TJ Max, and J crew. After being crowned Miss Liberia, USA in 2009, Maddie started her blog as a hobby, like most of us, and she's grown
1:27.1	it into the business it is today.
1:29.6	She's taught over 1,000 bloggers and entrepreneurs, including me,
1:33.1	the business of blogging with her online courses
1:35.4	and master classes.
1:36.9	Maddie currently resides in Atlanta
1:38.8	with her husband, Christopher, and their three children.
1:41.7	And in this episode, I really love what Maddie had to share about positioning
	...

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